I'm still figuring out this whole curly hair thing little by little. I didn't even know I had a naturally curly texture until this summer when I ditched my go-to routine (which included straightening with a flatiron) and started over with products made exclusively for curls. Now, a few months into my new process, my hair can finally do its own thing with water and a little bit of gel, but getting my curls to stay consistently bouncy throughout an entire day (or better yet, the week) is another story altogether. But one evening in September, I attended a dinner party with Ouidad where I was introduced to its Stylutions collection, a line of three aerosol-based styling sprays formulated for all curly hair types, including a dry shampoo, a dry oil mist, and a texturizing spray. One of these products totally changed the way I see my own hair.
Before dinner commenced, all the attendees sat down for a product demonstration of the entire lineup; when the Going Up! Volumizing Texture Spray ($34) took its turn, the model's 3C/4A curls sprang straight up and stayed there, defying gravity before our very eyes. There was an audible reaction from the audience of editors, which I've never heard during a product preview before. Needless to say, I walked away from Ouidad's dinner desperate to put this spray in my hair, and I was totally right to feel that way — because this shit works, y'all.