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Happy 40th to Us!

As PCMag celebrates four decades of industry-leading technology journalism, our top editor reflects on what drives us.

PCMag is 40 years old. We've been around for four full decades. A brand built around a print magazine, which started out with the fairly narrow mission of serving IBM personal computer enthusiasts, has managed to not only survive and transform into a successful website, but grow and thrive, just like technology itself.

The extreme longevity of our brand is a mind-blowing anomaly. In the modern media world, the bottom line is the top priority, the competition is fierce, and websites come and go at the speed of light. But I think you can pin our multi-decade success on one simple concept: passion.

I was recently named PCMag's editor-in-chief, the seventh in the publication's history. Alas, I haven't been here for the full 40 years, but in the many that I have been, I've held several roles. Besides editing thousands of reviews, buying guides, and articles, I've hired a lot of people along the way. The one thing every PCMag writer and editor has in common is a deep, true love for the technology they cover. It's an absolute requirement. We're basically just a big group of geeks whose primary mission is to translate our particular passion into a wide body of expert advice you can use to help find the right technology to fit your life.

About Wendy Sheehan Donnell