Location: Client location – 2 days a week @ Tesco HQ (Welwyn Garden City)
Client: Tesco
Reports to: Creative Ops Lead
Why choose Tag?
We are the long-standing, production partner of choice that has helped brands across borders and cultures for over half a century achieve their business goals. With 2,700 experts in 29 countries across the world, we are a global team of collaborators, innovators, and motivators.
We pride ourselves on creating empowering, safe, and supportive environments for all our employees, regardless of race, gender, sexual orientation, ability, or any other defining factor. We embrace difference through diversity of thought, experience, and expertise to maximise potential and bring the greatest benefits for our people and our clients.
We can’t bring big ideas to life without exceptional people. At Tag, we respect individuality and the power of the collective. We want people to be themselves, unafraid to voice ideas, no matter how big they are or who they come from.
In June 2023, Tag was acquired by dentsu Group, Inc, though we remain a distinct brand that is led by David Kassler, Tag Global CEO, headquartered in London. As dentsu’s acquisition of Tag significantly expands content delivery capabilities, Tag’s expertise to deliver personalized, omnichannel content in real-time and at-scale for clients remains unparalleled across the entire customer journey, unlocking marketing effectiveness and efficiency.
Tag and dentsu bring together our innovation and technology infrastructure to help solve clients’ toughest challenges. United in business acumen, we share similar core values, company culture, and embrace a vision “to be at the forefront of people-centric transformations that shape society.
dentsu was founded over 120 years ago and proudly counts nearly 72,000 employees around the world.
Job Description
Executive responsibilities
SME on client campaign management
Improvement and development of department and model to lead an innovative and client focused team
Aware of, and suggesting, technology and process improvements to develop team and solution
Thorough planning and preparation with client services for campaigns through foresight of upcoming work
Working with partner agency on pre-production guidance and attendance, creation of master assets and campaign handovers with the account teams and senior producer
Preparation of cost estimates / set up costs
Overview of portfolio of accounts they oversee
Client facing, liaising with both agencies and clients for the global and local markets
Involved in Pre-Production Meetings with Agencies and Clients
Advising on post requirements ahead of a shoot/recording where necessary
Briefing ops with campaign set-ups to facilitate localisation
Ensure team are engaged and motivated
Producing
Day-to-day responsibility for triaging briefs, managing projects and running campaigns
Involved in new campaign briefing as required
Triaging and consolidation of client briefs
Managing project timelines for campaign briefs
Providing clients with rate card cost estimates and timelines for all deliveries highlighting any risks and dependencies in meeting agreed deadlines, alongside any additional information you may require to execute the brief
Briefing projects in to the various internal teams, transcreation, VO, business affairs where necessary
Facilitate multi-channel briefs
Manage, book and record VO sessions and manage the usage
Maintain an up to date internal status report of all live briefs and work in production
Ensure any broadcast related tasks are in progress and will meet timelines such as clearance, broadcast codes and usage negotiation
Where required, ensure on behalf of the client via business affairs that usage rights are secured as per brief, advise clients when usage rights are due to expire
Be the client’s subject matter expert, assisting with any queries, and advising how best to ensure briefs are delivered to the highest quality in the most efficient timeframe
Creating bespoke production solution where required
Scheduling all elements of the production including editors and sound mixing
Ensuring all output meets client requirements, has been through QC and is approved before release to the client.
Answering client technical queries or liaising with operators or technical staff to obtain and provide requested information
Where necessary project work off rate card
Where opportunities arise, seek to cross sell Tag capability across channels
There may be a requirement to attend face-to-face briefings with clients offsite, as well as assisting with hosting clients who attend our offices in person to oversee the execution of any briefs
Attend campaign ‘wash-up’ meetings with clients to identify future learnings to be applied to the following campaigns and build further relationships with clients
Coach and Mentor team members, adding to a positive atmosphere with a can-do attitude
Client Development
Develop, maintain and extend client relationships
Manage client expectations in relation to project objectives, timelines and budgets
Work to gain a strong understanding of the client’s business
Build strong working relationships with clients on a daily basis
Technology
To keep the system updated with specifications, status and costs as required.
Client Specific
Develop an understanding of the full end-to-end campaign process and the client brand
To consult and drive the client to the awareness of new technologies and other Tag service lines
To develop an understanding of the client industry, products and competitors
To develop strong client relationships within the client base
Act as the link with other Tag business areas
Skills and Experience required
A friendly, positive team player
3 plus years’ experience in a agency/production environment
Strong interpersonal/communication skills
Pro-active
Exceptional client facing skills
Committed to high-quality output and service, with an eye for detail
Strong organizational skills, with the ability to multi task
Good analytical and numerical skills
Able to handle challenging situations and act appropriately
IT literate
Confident but not arrogant
*As an ethical employer, Tag will never ask job applicants to provide private, sensitive information upfront or make offers of employment contingent on financial requests or responsibilities from any candidate. *
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Advertising, Art/Creative, and Production
Industries
Advertising Services
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