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Head of Foodservice - One of the most loved drinks brands in the UK!

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Lyle Edwards

Lyle Edwards

Co-Founder of ECW Search - (Recruitment & Exec Search Specialist) & Head of Talent at Purpose Driven Foods

Head of Foodservice - One of the most loved drinks brand in the UK

  • Salary - £80,000 - £90,000
  • Car Allowance
  • Pension
  • Softer benefits package
  • Home based working with 1 day a week office requirement.


About the business

One of the fastest growing and best loved British heritage brands in drinks are adding to their hugely talented team. This SME has received significant PE backing and is growing at 38% YOY through incredible NPD, big spend in marketing & a top commercial team who have gained lots of new distribution points and customers across Retail, OOH & Foodservice.


They have a tremendous product which is schools accredited and as a result is category leader loved by retailers and consumers. These guys still have masses of opportunity to grow across all channels and the supply chain has the capacity to service that growth.


The team is very strong and the leadership here is second to none. They come from top blue chip FMCG food and beverages backgrounds having then made moves into small/medium size businesses. So, the support structures are in place as well as the mentoring to really step change and accelerates your career path. Not only that - for an SME the coaching and training rivals a Blue Chip!


Foodservice represents over 60% of the business, so the role is a extremely important one and will get significant airtime and investment from Board level down. Which is why we are hiring a senior level Foodservice expert to develop and deliver on the strategy for the channel and manage the brilliant team to continue their epic growth.


The Role:


Head of Foodservice


This is an strategic leadership role in this dynamic and immensely successful SME.


We require a strategic leader and expert in Foodservice to come in & own the strategy, continue to drive growth with key accounts and drive business in new channels and accounts in line with company objectives. The growth will come from increasing distribution through the current product portfolio, the relationships are there to be nurtured with the route to markets set up with the likes of Bidfood, Brakes & other national wholesalers.


You must have food or beverage experience and want the opportunity to have true autonomy & ownership of P&L and budgets. The team in place is fantastic with strong Bidfood and Brakes experience so nurturing your reports with the robust coaching and training on offer is a vital part of this role. You will be working as the leader of the team and be responsible for 50% of the business revenue so high commercial detail is a must for anyone coming in and you will be visible to the board on a weekly basis, exposure is high. The business is brilliantly set up for the modern world of remote working, so your attention to detail, reporting and willingness to drive new business wins and nurture current relationships at senior level is going to be very important.


About You:


To be successful we need a passionate team player with expert experience of the foodservice channel especially with Bidfood and Brakes. This is a business focused on strong values and sustained growth with objectives to double revenues in the next two years. You will already have a strong background in large, branded consumer business and have managed multiple reports.


A strong track record of coaching, mentoring and developing people is a must as this is a truly people focused company. Results are also key - they have lofty but achievable ambitions so if you are driven by results then this is the right place for you.


What you need to bring:


  • National Key Account experience in a branded FMCG businesses.
  • Out of Home, Foodservice & New Business experience is essential at senior level..
  • Strong P&L understanding & management.
  • Able to demonstrate a proven track record of delivering new business results in Foodservice.
  • A natural people person - Great communicator; internally, externally, multi-level & cross functional.
  • Honest and open, always put the customer at the heart of everything they do.
  • An engaging and collaborative style; Energetic, courageous, motivated, and driven to make a difference.
  • Extremely organised, great attention to detail and willing to work hard.
  • High level of tenacity and creativity to seek out new opportunities to drive growth.
  • Lives the Values: Inclusive, Vibrant, Agile, Natural & Authentic.


Most importantly, this is about your style, this is a business that puts the customer, and its employees front and centre of everything they do. We need team players who want to have fun and genuinely enjoy what you do.


If you want a senior level strategic role with huge amounts of autonomy, a genuinely nice bunch of people with a cracking brand portfolio then contact@ecwsearch.com or on 0207 4594877. Alternatively apply via Linked In.

  • Seniority level

    Mid-Senior level
  • Employment type

    Full-time
  • Job function

    Sales, Business Development, and Strategy/Planning
  • Industries

    Food and Beverage Manufacturing, Food and Beverage Retail, and Beverage Manufacturing

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