John JB Russell

🚦 HELP! I'm Driving Traffic to My Website, but It's Not Converting! | Solutions with Matthew Ruddle 🚦 https://lnkd.in/ex3xH_BY Driving traffic to your website is one thing, but converting that traffic into sales is another beast altogether. If you find yourself stuck in this frustrating situation, you're not alone! In this video, Matthew Ruddle, the Founder of Ruddle Digital, unravels the mystery behind why your website traffic might not be converting and how to turn it around. Ruddle Digital's expertise spans SEO, PPC, and all forms of marketing. They've assisted businesses of every size in creating marketing strategies that not only attract prospects but convert them into loyal customers. 🔑 In this insightful video, you'll explore: 🔑 - Common reasons why website traffic might not be converting - Effective tactics to analyse user behavior and identify barriers - How to create compelling and engaging content that resonates with visitors - Real-world examples and actionable tips to improve conversion rates - Ways to retain customers and encourage upselling through smart marketing Don't let your hard-earned website traffic go to waste. Let Matthew's experience and insights guide you in transforming those clicks into customers.

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🚦 HELP! I'm Driving Traffic to My Website, but It's Not Converting! | Solutions with Matthew Ruddle 🚦 https://lnkd.in/ex3xH_BY Driving traffic to your website is one thing, but converting that traffic into sales is another beast altogether. If you find yourself stuck in this frustrating situation, you're not alone! In this video, Matthew Ruddle, the Founder of Ruddle Digital, unravels the mystery behind why your website traffic might not be converting and how to turn it around. Ruddle Digital's expertise spans SEO, PPC, and all forms of marketing. They've assisted businesses of every size in creating marketing strategies that not only attract prospects but convert them into loyal customers. 🔑 In this insightful video, you'll explore: 🔑 - Common reasons why website traffic might not be converting - Effective tactics to analyse user behavior and identify barriers - How to create compelling and engaging content that resonates with visitors - Real-world examples and actionable tips to improve conversion rates - Ways to retain customers and encourage upselling through smart marketing Don't let your hard-earned website traffic go to waste. Let Matthew's experience and insights guide you in transforming those clicks into customers.

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🚦 HELP! I'm Driving Traffic to My Website, but It's Not Converting! | Solutions with Matthew Ruddle 🚦 https://lnkd.in/ex3xH_BY Driving traffic to your website is one thing, but converting that traffic into sales is another beast altogether. If you find yourself stuck in this frustrating situation, you're not alone! In this video, Matthew Ruddle, the Founder of Ruddle Digital, unravels the mystery behind why your website traffic might not be converting and how to turn it around. Ruddle Digital's expertise spans SEO, PPC, and all forms of marketing. They've assisted businesses of every size in creating marketing strategies that not only attract prospects but convert them into loyal customers. 🔑 In this insightful video, you'll explore: 🔑 - Common reasons why website traffic might not be converting - Effective tactics to analyse user behavior and identify barriers - How to create compelling and engaging content that resonates with visitors - Real-world examples and actionable tips to improve conversion rates - Ways to retain customers and encourage upselling through smart marketing Don't let your hard-earned website traffic go to waste. Let Matthew's experience and insights guide you in transforming those clicks into customers.

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🚦 HELP! I'm Driving Traffic to My Website, but It's Not Converting! | Solutions with Matthew Ruddle 🚦 https://lnkd.in/ex3xH_BY Driving traffic to your website is one thing, but converting that traffic into sales is another beast altogether. If you find yourself stuck in this frustrating situation, you're not alone! In this video, Matthew Ruddle, the Founder of Ruddle Digital, unravels the mystery behind why your website traffic might not be converting and how to turn it around. Ruddle Digital's expertise spans SEO, PPC, and all forms of marketing. They've assisted businesses of every size in creating marketing strategies that not only attract prospects but convert them into loyal customers. 🔑 In this insightful video, you'll explore: 🔑 - Common reasons why website traffic might not be converting - Effective tactics to analyse user behavior and identify barriers - How to create compelling and engaging content that resonates with visitors - Real-world examples and actionable tips to improve conversion rates - Ways to retain customers and encourage upselling through smart marketing Don't let your hard-earned website traffic go to waste. Let Matthew's experience and insights guide you in transforming those clicks into customers.

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🚦 HELP! I'm Driving Traffic to My Website, but It's Not Converting! | Solutions with Matthew Ruddle 🚦 https://lnkd.in/ex3xH_BY Driving traffic to your website is one thing, but converting that traffic into sales is another beast altogether. If you find yourself stuck in this frustrating situation, you're not alone! In this video, Matthew Ruddle, the Founder of Ruddle Digital, unravels the mystery behind why your website traffic might not be converting and how to turn it around. Ruddle Digital's expertise spans SEO, PPC, and all forms of marketing. They've assisted businesses of every size in creating marketing strategies that not only attract prospects but convert them into loyal customers. 🔑 In this insightful video, you'll explore: 🔑 - Common reasons why website traffic might not be converting - Effective tactics to analyse user behavior and identify barriers - How to create compelling and engaging content that resonates with visitors - Real-world examples and actionable tips to improve conversion rates - Ways to retain customers and encourage upselling through smart marketing Don't let your hard-earned website traffic go to waste. Let Matthew's experience and insights guide you in transforming those clicks into customers.

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My top advice for businesses with large databases of unconverted leads: Use email and SMS remarketing to convert the leads you've already paid for. Look, you’ve already spent hundreds of thousands of pounds generating leads in the last few years. Now, it’s your time to reap the benefits by getting some lower-cost conversions through email and SMS. In our experience, it can cost you 80% less than what it does to convert a cold sale from digital marketing channels like Google and Facebook. The bottom line: Make sure you’re leveraging your database to the best of its ability. So, you start to get back some of the investment you’ve made in building it. But whatever you do… Don’t let an agency or somebody else take advantage of all that money you’ve spent by trying to charge you an inflated fee per sale. 😛

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Using sales conversation psychology throughout your website copy https://lnkd.in/ehTrepzi

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Using sales conversation psychology throughout your website copy https://lnkd.in/ehTrepzi

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🚀 Ever felt lost in digital marketing conversations with all the jargon flying around? 🤔 Here is our Jargon Buster Guide https://lnkd.in/eTbvjRTv Let's demystify one on here today! 🤔 Keywords Cannibalisation It occurs when multiple pages on the same website compete for the exact keywords, potentially diluting search engine effectiveness. 🔍 Whether you're a seasoned pro or just starting out, understanding these terms can make a huge difference in how you manage and engage with projects. 🙋‍♂️🙋‍♀️ Now, it's your turn! What other digital marketing or project management phrases have you come across that sound like a different language? Drop them in the comments below, and we'll cover them in our next posts. Let's make this industry jargon accessible for everyone! #DigitalMarketing #ProjectManagement #BusinessJargon #ProfessionalDevelopment #LinkedInLearning

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🚀 Ever felt lost in digital marketing conversations with all the jargon flying around? 🤔 Here is our Jargon Buster Guide https://lnkd.in/eTbvjRTv Let's demystify one on here today! 🤔 Keywords Cannibalisation It occurs when multiple pages on the same website compete for the exact keywords, potentially diluting search engine effectiveness. 🔍 Whether you're a seasoned pro or just starting out, understanding these terms can make a huge difference in how you manage and engage with projects. 🙋‍♂️🙋‍♀️ Now, it's your turn! What other digital marketing or project management phrases have you come across that sound like a different language? Drop them in the comments below, and we'll cover them in our next posts. Let's make this industry jargon accessible for everyone! #DigitalMarketing #ProjectManagement #BusinessJargon #ProfessionalDevelopment #LinkedInLearning

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The 4 basics of selling: 1. It's not about what you have, it's about what they need. 2. Ask questions. And then ask a few more. 3. Show honesty and trustworthiness 4. Have a simple process for them to trade with you. We're all #AgentsOf #BusinessDevelopment

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Business owners and Marketing Directors. Does your marketing strategy... 📈 Utilise segmented data? 🚦Attract the right kind of traffic? ❓Offer you the right insights? 💰Use budget efficiently? 🔢 Meet specific metric goals or OKRs? If not, it's time to rethink your activity. When it comes to digital marketing - this information plays a vital role in the success (and execution) of any strategy. Why is it so important? 📈 Data segmentation is great for helping marketers tailor their strategies and communications to specific groups, enhancing engagement and improving conversion rates. 🚦The right kind of traffic is relevant and converts. Sure, there are tactics that can increase your website traffic by thousands, but if the visitors aren't relevant (or bots) you've got a limited chance of generating leads or sales. ❓Delving into your data gives you a better understanding of what channels are working most effectively for you, your audiences and their behaviours. The more information mined, the more effective and customised your marketing strategy and messaging can be. 💰By monitoring campaigns and using valuable insights, you can better understand where to allocate your spend. This is key to ensuring you are spending efficiently and avoid wasting any budget. 🔢 Metric goals provide clear insights on what is and isn't working. Whether you're using OKRs or KPIS, metric goals are a great way to align efforts with your business objectives, and provides a precise measurement of what success looks like. Without all of this, you won't see growth. In my 15+ years experience in the industry, I've seen this time and time again, and it irritates me to no end. Let me know if you agree or disagree, or whether there's anything I've missed. #DigitalMarketing #DigitalMarketingROI -- I’m Sam Hufton, MD and Co-Founder of PTP Agency. I help B2B businesses build brands and generate high-quality leads through strategic digital marketing. For more insights and advice, hit 🔔 on my LinkedIn profile.

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In successful Account-based Marketing programmes, the synergy between client-side ABM teams and their agency partners is paramount. If you would like to elevate your ABM approach and drive more impact for your clients, we've developed a specialised course tailored for agencies engaged in ABM.    Our comprehensive course is designed to fortify your partnership, equipping you with the insights and strategies needed to excel in every phase of the ABM journey.   What will you gain from attending the course?   - Understand the intricacies of ABM planning and execution - Discover how to leverage your agency's strengths at every stage - Craft compelling ABM propositions and content - Design engaging campaigns that resonate with target buyers and influencers - Maximise campaign impact and demonstrating tangible value to your clients   Delivered by experienced Inflexion Group practitioners over four weeks through interactive sessions, our next course starts June 5. Book now at the link below: https://lnkd.in/eAuQgwjB   #ABM #AgencyExcellence #B2BMarketing B2B Marketing Stephanie Deane Louise Wingfield (Clark) 

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Are you maximising your websites full potential? Have you thought about blogging but never quite got around to it? Download our Master Blogging guide and learn how to create a high performing blog and stay consistent. https://lnkd.in/eXYjrzRT #Bloggingisnotdead #DigitallyDazzling

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Every business should seek to maximise its return on investment. Shareholders demand it. ROI is important. So why does ‘ROI’ have such a bad reputation within marketing circles? Here’s why… Using ROI to decide HOW MUCH to invest in marketing is foolish/misguided/wrong etc. because the maximum ROI is always achieved by spending almost nothing!! This is because of the law of diminishing returns. Each additional dollar will give you a slightly lower return. But that doesn’t mean it isn’t still a great investment. In fact, you may need to invest more just to stay in business, depending on what your competitors are doing. So, never use ROI data to decide how MUCH to spend. However, once you have determined an appropriate marketing budget (e.g. enough to meet your growth objectives and/or to beat your competitors) ROI is your friend! It’s your duty to get the best return from your investment. And you should use data and research to make sure that you do. If you like my approach to illustrating useful concepts, check out my best-selling books: - The Smart Advertising Book: lnkd.in/eCMQAesc - The Smart Branding Book: lnkd.in/erMAGNVX - The Smart Marketing Book: lnkd.in/dhvxP_j or visit my website www.smartmarketing.me. #advertising #marketing #business #entrepreneurship #media #sales Andrew Tindall, Prof. dr. Koen Pauwels, Graham Staplehurst,

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