Given

Many businesses are still missing the mark when it comes to purpose delivery, and are suffering the consequences of a purpose that is laminated, not lived. For the past three years, Given has been researching the Purpose Gap – the difference between what organisations communicate and what they deliver when it comes to purpose. In the third year of this research, we have found that while the Purpose Gap is closing, there is still plenty of work to do. Download the report to explore the data and insights, and get practical advice for businesses can deliver purpose effectively, consistently and in a way that successfully engages employees. Head to the link in the comments to find out more 👇

Facing low levels of employee engagement? Change initiatives being ignored? Old habits stubbornly standing in the way of new ones? Meaningful behaviour change is tough. But there are models that can help, and stories of success to learn from. Join us on the 6th August at 12pm as we explore how businesses can use behavioural science to encourage greater movement on sustainability goals and targets. It’s part of our summer series, Impact Bites, where we explore how leaders can boost impact around sustainable business performance in actionable ways. Sign up now in the link in the comments 👇

Our research shows that nearly half of employees would consider leaving their organisations due to in action around purpose. So, it’s no surprise that Michele (Mitch) Oliver has found that Mars Associates are up to 12 times more engaged when they believe Mars is acting on purpose. Follow the link in the comments to hear more. #Purposing #BrandPurpose

Want to avoid the pitfalls of embedding purpose? Or how to create an impact strategy that cuts through the noise? Or how to connect the dots between impact and storytelling? We have a bunch of interactive webinars coming up across the summer, so please join us to find out more!

🚀 New webinar alert  🚀 Are you looking to drive meaningful behaviour change on social or sustainable action, whether in your organisation, with consumers, or the wider world? Knowing the science behind what gets our brains ticking (or not) can help. Join Amanda Jones at our upcoming webinar as she looks at proven behaviour change models and shares case studies from well-known brands who have successfully nudged behaviour, including OVO, Anglian Water, Lidl and Costa. 12pm, 6th August. Sign up now in the link in the comments 👇

In a year that’s been more challenging than ever for many organisations, season three of the Given Purposing Podcast is exploring, with amazing guests, why having a well-executed purpose can drive business performance, even in this tough economic climate. In episode one, Becky Willan is joined by the absolutely brilliant Michele (Mitch) Oliver, Global VP of Brand and Purpose at Mars, to explore how to translate a business’s purpose into meaningful and measurable brand impact - across different markets, categories and products. Link in the comments 👇

⏰ The new season of Purposing, Given's podcast exploring how to get business purpose right, has landed! ⏰ Join host Becky Willan and our first fantastic guest, Michele (Mitch) Oliver, to discover how Mars have translated purpose into meaningful and measurable brand impact. How can the profitability of purpose be measured? 🎧 Link in the comments 👇 #Purposing #BrandPurpose

The difference between what businesses say about their purpose commitments and what they actually do? We call that the purpose gap. Our annual Purpose Gap report has found the gap still persists across industries, and more importantly, it’s affecting employee experience. Download the Purpose Gap Report 2024 today: https://lnkd.in/eE6_YhrG And if you missed our webinar, but have any questions, feel free to drop Ben Hayman a line. He's more than happy fill in any gaps you might have about the Purpose Gap.

What's the Purpose Gap? It's something Given has been researching for three years. It looks at the difference between what organisations communicate and what they deliver when it comes to purpose. What the implications are. And then what we can do about it. Join us for the first webinar in our #ImpactBites series to delve into the data and come away with handy tips to diagnose your Purpose Gap and the things you can implement to close it.   📅 Date: 23rd July 2024 ⏰ Time: 12pm-12.30pm

Tomorrow we'll be kicking off our summer webinar series, #ImpactBites. We've got five easy-to-digest and attend webinars which all speak to maximising sustainable impact. First up is #PurposeGap, where Ben Hayman will be delving into what employees are looking for when it comes to purpose, and what businesses can do to meet new expectations. Sign up here: https://lnkd.in/gZ-WUbg4