Calling creatives, strategists and marketers at all levels – The Brief is back. This is your chance to drive positive change, and have your work judged by a Cannes Lions-level jury. For The Brief # 4, LIONS and UNICEF are partnering to set a new global brief that calls on creatives to inspire action for children everywhere. Winners will receive a delegate pass to Cannes Lions 2025. Exclusive to subscribers of The Work. Learn more or sign-up today | lnkd.in/eC5Skg7P
Cannes Lions International Festival of Creativity
Advertising Services
The home of creativity.
About us
The home of creativity. LIONS is the destination for those in the pursuit of creative excellence. From the team behind Cannes Lions. Part of Ascential plc.
- Website
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https://www.lionscreativity.com/
External link for Cannes Lions International Festival of Creativity
- Industry
- Advertising Services
- Company size
- 51-200 employees
- Headquarters
- London
- Type
- Public Company
- Founded
- 1954
- Specialties
- marketing
Locations
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Primary
33 Kingsway
London, WC2B 6UF, GB
Employees at Cannes Lions International Festival of Creativity
Updates
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For Boost Brand Accelerator, persistence paid off. After leaving without a Lion in 2023, the independent Peruvian agency came back armed with a lot of learnings. As a result, this year the team won its first-ever Lions – a Bronze in both Outdoor and Media for ‘The Cushioning Route’. This was their moment, a year in the making. Visit the Winners Spotlight page to discover other history makers from Cannes Lions 2024: lnkd.in/dgCFwgMr
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Think you could manage a football team better than the managers themselves? Xbox’s ‘The Everyday Tactician’ proves it. For the launch of Football Manager 2024, it partnered with Bromley FC to announce a football tactician job, but the only way to apply was through the game. Top gamer Nathan Owolabi secured the job – and used FM24 data to advise the club’s strategies in real life. The result? A 190% increase in Xbox gamers, and a history-making season for Bromley FC. The Everyday Tactician | Xbox | McCann London | 2024 🏆2 Grand Prix 🥇2 Gold Lions 🥈4 Silver Lions 🎗️5 Shortlists
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Innovation Unwrapped, co-curated by LIONS and Contagious, is your guide to the pioneers, technologies and transformations already shaping tomorrow. AI was a highly discussed topic, and Sir John Hegarty, Creative Founder of The Garage Entertainment, called technology “both friend and foe.” But the 2024 winners showed innovation can be used for good, and it doesn’t always have to be high tech. Read the Cannes Lions Official Wrap-Up Report for all the takeaways, in one place: lnkd.in/edxfKi_K
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The Creative Impact stream, co-curated by LIONS and WARC, is the ultimate guide to proving the value and effectiveness of creativity. The cost of dull ads was a talked-about topic, and the importance of brand building provided a solution. Discover all the 2024 takeaways in the Cannes Lions Official Wrap-Up Report: lnkd.in/edxfKi_K
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Talent and Culture explores the people and practices behind creative organisations that thrive. The main message – mix it up, avoid the dull. Or in the words of Nick Law, Creative Chairperson at Accenture Song: “Work with freaks” and “make scary stuff.” Learn how the 2024 winners have made it in the Cannes Lions Official Wrap-Up Report: lnkd.in/edxfKi_K
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The Insights and Trends content stream revealed strategic challenges, behaviours and cultural shifts that are driving the industry forward. Heart and humour were key themes – and so was embracing the weird. Read the full report and bring all the Festival learnings back to your team | https://lnkd.in/edxfKi_K
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At Cannes Lions 2024, the Creativity Toolbox Content Stream saw talks from global brands, industry-leaders and pioneering creatives. A return to traditional craft techniques, embracing constraints and robust research emerged as three strong themes – with a clear shift towards the fundamentals. Read the Official Cannes Lions Wrap-Up Report today to get the full picture | lnkd.in/edxfKi_K
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Create better, make history. Explore all the 2024 Grand Prix winners in the Official Cannes Lions Wrap-Up Report. You’ll find all the key themes to take back to your team – ready for another year of progress-driving creative excellence. Download the report today | lnkd.in/edxfKi_K
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A lot happened at Cannes Lions 2024 – and you can’t always see it all. But don’t sweat it. The Official Cannes Lions 2024 Wrap-Up report gives you all the insights, inspiration and industry movements you need to know. We’ve made sure you don’t miss a thing. Read the report today | lnkd.in/edxfKi_K