The Engagement tab in YouTube Analytics gives you an understanding of how viewers interact with your content. It provides a quick snapshot of key metrics like watch time (hours) and average view duration. Learn more about how engagement metrics are counted.
View your Engagement reports
- Sign in to YouTube Studio.
- In the left Menu, select Analytics.
- From the top menu, select Engagement.
FAQ
Why can't I see data for a specific playlist?
Does it matter whether I own all the videos in the playlist?
If I’ve never uploaded a video, can I see data for my top playlist?
Why did my like count change?
You may see like and dislike counts change as some may be marked invalid and periodically removed from the counts. Learn more about our Likes Policy.
In rare instances, you might see more likes/dislikes than views since these metrics are changed by different verification systems.
Why is my video’s like count in Analytics different from the watch page?
Metrics to know
Average view duration |
Estimated average minutes watched per view for the selected video and date range. |
Watch time (hours) |
The amount of time viewers have watched your video. |
Views |
The number of legitimate views for your channels or videos. |