Content Creator

As a Content Creator in Meet Isaac, you'll be the life of our social media party! Master the art of juggling content schedules, crafting snappy copy, sparking lively conversations, and diving into the data to see what's popping. Get ready to unleash your creativity across both the digital landscape and real-world platforms, whipping up campaigns that really resonate.

You will also be a detective of sorts, digging deep into research to understand what makes our clients and their audiences tick. Oversee content across social media and more, all while keeping it fun, fresh, and relatable. It's all about collaboration here; you'll brainstorm with internal teams and external partners to bring bold marketing magic to life.

Get ready to mix and make some marketing magic happen!

Responsibilities

• Manage brand social media activities, including content scheduling, copywriting, community engagement, and performance analysis.

• Create and implement integrated campaign concepts and ideas across various relevant touch points, including digital, above-the-line (ATL), and below-the-line (BTL) channels.

• Conduct research to collect insights and gain an understanding of the client, target audience, and market dynamics.

• Work closely with the team to develop ideas, ensuring it aligns with the brief and produce compelling creative approaches, concepts, and copy.

• Oversee content management across multiple platforms, including social media, blogs, publications, below-the-line collateral, and digital channels.

• Thoroughly review content to guarantee perfect spelling, grammar, language, and adherence to brand tone.

• Ensure content adheres to brand guidelines, aligns with broader campaign concepts, and meets communication goals.

• Collaborate with internal stakeholders, such as the Creative Director and Account Managers, and external partners when needed, to develop copy, content, and marketing ideas.

• Collaborate with multiple departments to develop and implement projects for various clients.

• Regularly assess the success of social media and campaign efforts and suggest necessary adjustments.

• Manage and attend production shoots with creative teams, serving as a client liaison and sometimes as a producer when required.

• Collaborate with cross-functional teams, including Account Servicing, Creatives, and Strategists.

• Communicate with clients to share project progress updates, receive briefs and feedback, or present creative ideas and concepts when required.


Qualifications

• Ability to translate Chinese and localise content for market-specific initiatives.
• Demonstrates a strong understanding of and keeps up with current social media trends.
• Minimum of 2 years of experience managing social media and digital marketing strategies for brands.
• Possesses good storytelling abilities and can create interesting content angles.
• Skilled in using editing software and apps like CapCut, and Canva.
• Excellent verbal, written, and presentation skills.
• Strong time/project management skills.
• Creative, energetic, passionate, resourceful, and shows initiative.
• Highly adaptable to an environment of continuous and never-ending improvements.
• A flexible self-starter with the ability to work independently and collaboratively in a team environment.