Affiliate Leaders

Affiliates! Here’s your guide to everything you need to know about the Affiliate Leaders Summit, part of SBC Summit in Lisbon. Remember: affiliates get in for free! #sbcevents #SBCSummit #AffiliateLeadersSummit

Affiliates! Here’s your guide to everything you need to know about the Affiliate Leaders Summit, part of SBC Summit in Lisbon. Remember: affiliates get in for free! #sbcevents #SBCSummit #AffiliateLeadersSummit

Affiliate Leaders are excited to announce another insightful interview from one of our upcoming Moderator at our Affiliate Leaders Summit part of SBC Summit Lisbon TAG Media’s Managing Director Elaine Gardiner! Elaine Gardiner will moderate the “Listing Fees for Affiliates – A New Security?” debate, she also sat down with SBC to discuss this topic ahead of her panel and walk us through all things TAG Media. Key points from the interview - •TAG Media has been operating for over nine years, and collectively, our team brings more than a century of experience in the gaming industry. This extensive expertise is a key differentiator for us.  Additionally, as a fully remote company, we are able to serve clients globally without any geographical limitations. • Affiliates today face significant challenges regarding payment security from operators, primarily due to the rapid emergence and equally swift disappearance of new operators and affiliate programs. •It’s fantastic to see SBC evolving by establishing the Affiliate Leaders Summit. This initiative provides a vital platform for affiliates, recognising their role as the most important channel in customer acquisition. We at TAG Media view this as a great opportunity for industry leaders to connect, share insights, and foster growth. Follow the link for the full article - https://lnkd.in/e4_tvg6C #sportsbook #SBC #sbcevents #Affiliateleaders

It’s no secret that this year we're pulling out all the stops with the introduction of a dedicated Affiliate Leaders Summit at the SBC Summit. 🤔 We know you still have a ton of questions about what’s in store. Our latest blog post is your go-to guide for everything you need to know about this exciting inaugural event. Here’s a sneak peek at some of the questions we’ll be answering: 📅 What is the Affiliate Leaders Summit, and when and where is it all happening? 🎟️ Who’s invited to this summit? 🌟 What are the standout features and highlights we’ve got lined up? 🎤 What sessions and panels can you expect, and who are the big-name speakers you’ll get to hear from? 🆓 How can #affiliates score their free tickets and access badges? 🤝 What networking opportunities will be available? 🏨 What are the best accommodation and travel options? 🍽️ What catering options can you look forward to? 💡 How can you make the most out of your summit experience? 👉 Dive into our blog post and start planning! For more information, hit the link below ⬇️ https://lnkd.in/d6uFD_X8 𝗔𝗳𝗳𝗶𝗹𝗶𝗮𝘁𝗲𝘀…𝗴𝗲𝘁 𝘆𝗼𝘂𝗿 𝗳𝗿𝗲𝗲 𝗽𝗮𝘀𝘀 𝘁𝗼𝗱𝗮𝘆! - https://bit.ly/3xQk1TH #sbcevents #SBCSummit #AffiliateLeadersSummit

Affiliate Leaders are excited to announce another insightful interview from one of our upcoming speakers at our Affiliate Leaders Summit part of SBC Summit Lisbon Sofascore's CEO & Co-Founder Zlatko Hrkać! Along with his business partner and friend Ivan Bešlić (COO and Co-founder), Hrkać will be featured in the highly anticipated “SofaScore: A Tale of Two Founders” session at the Super Stage in the MEO Arena on Wednesday, September 25th, from 14:45 to 15:30. Key points from the interview - • Originally, when we thought about the name for the initial live score data app we created from a blog, we knew it had to be something global, something unique, and with the same meaning across the whole globe. We agreed on “Sofascore,” inspired by the idea of sitting comfortably on your sofa while having instant access to comprehensive sports scores and statistics. • I would say that our relationship with our users has progressively grown over the last decade.  While ten years ago it would have been enough to be the first provider of simple information like what is the result and who scored, today’s users seek much more than that. It’s not just about the information, but the context of the information. • Our product roadmap isn’t focused on projects others already implemented; rather, we focus on listening to our customers and their feedback. Our team consists of sports enthusiasts with valuable experiences and insights, so we filter every shared idea and create our future product development accordingly. Follow the link for the full article - https://lnkd.in/eGUQDkmQ #sportsbook #SBC #sbcevents #Affiliateleaders

Affiliate Leaders are excited to announce another insightful interview from one of our upcoming speakers at our Affiliate Leaders Summit part of SBC Summit Lisbon Mr. Gamble's CMO Paul Puolakka! As anticipation builds for the Affiliate Leaders Summit part of SBC Summit in Lisbon, Puolakka is set to appear on a hotly debated panel on listing fees, which he champions as essential for financial stability and mitigating non-payment risks. Key points from the interview - • Our strongest markets currently include the UK, Canada, New Zealand, and several major European countries. The success in these regions can be attributed to our strategic focus on building a robust and globally resonant iGaming brand. •Navigating regulatory changes is indeed challenging, especially in regulated markets like the UK and the US. However, we have a dedicated compliance team that works tirelessly to stay updated on the latest regulatory requirements and ensures our operations adhere to them. •Running an affiliate business today involves significant costs, from content creation and salaries to data, hosting…and the list goes on and on. The affiliation business has evolved from small-scale operations to more sophisticated businesses with substantial overheads. Listing fees are one way to ensure that our partners are financially stable and capable of honouring their commitments. Follow the link for the full article - https://lnkd.in/e8qBih6m #sportsbook #affiliateleaders #SBC #sbcevents

Affiliate Leaders are excited to announce another insightful interview from one of our upcoming speakers at our SBC Summit Tbilisi from MightyTips’s Communications and Marketing Manager Eugene Ravdin! Since joining MightyTips, Eugene has navigated the shift from traditional media to digital brand promotion, focusing on SEO, content creation, and innovative marketing strategies. In this insightful interview for the Affiliate Leaders series, Eugene shares his journey in affiliate marketing, discusses the impact of AI and content diversification, and offers his perspective on the future of the industry. Key points from the interview - •I’ve been working as the Communications and Marketing Manager at MightyTips since March 2023. It’s my first role in affiliate marketing, having spent most of my professional career as a sports journalist and editor with UEFA.com, the official site of the Union of European Football Associations (UEFA). Initially, my role involved leveraging my connections in the football world and using an individual approach to boost our brand awareness and generate backlinks by securing partnerships with football clubs, individuals and sports media. •The first thing that comes to mind is AI, of course. It’s everywhere, and it’s here to stay. Let’s just hope it won’t be a Skynet scenario. While it hasn’t impacted our operations on a strategic level, we do use it daily to help with research, generate content ideas, create visuals, etc. However, we resist the strong urge to use AI for content writing. For us, AI serves as somewhat of an understudy who can get the “dirty work” done, allowing us to focus on bigger and more important tasks. •Regardless of the region, having proper SEO, a strong website with a clear and convenient UI/UX, and quality content is always a good idea. SEO is our core tool at MightyTips, and the rest is not just marketing strategy but pure respect for your potential customers. Treat people with respect and give them what is useful, and they will eventually appreciate it. Follow the link for the full article - https://lnkd.in/eJmU_ZR7 #sportsbook #SBC #sbcevents #Affiliateleaders

Affiliate Leaders collaborated with DreamSpin Studios on an insightful podcast. In this episode Josh Green and William Barnes speak to Light & Wonder - iGaming's Steve Mayes and Playzido's Stuart Banks, discussing the journey to market for new studios. A very interesting conversation that you can watch on the SBC YouTube Channel. https://lnkd.in/ejKXb-SW #dreamspin #thejourney #SBC #AffiliateLeaders #SBCevents

🙌 Ahead of the Affiliate Leaders Summit at SBC Summit in Lisbon this September, SBC spoke with Matej Novota from Casino Guru, a speaker on the 'Emerging Frontiers: The Future of Casino in Grey and Black Markets' panel. 🙌 In this interview, he sheds light on some of the subjects that will be discussed during his panel at SBC Summit, such as the impact of grey and black market casinos on regulated businesses, the effectiveness of current regulatory approaches, and the steps regulators can take to improve the situation. ⚡ At the upcoming Summit, Novota is particularly excited about the conference offerings and plans to attend as many panels as possible, remarking that “SBC Summits, for me, are mainly about fantastic panels.” 🔥 𝗧𝗼 𝗰𝗵𝗲𝗰𝗸 𝗼𝘂𝘁 𝘁𝗵𝗲 𝗳𝘂𝗹𝗹 𝗶𝗻𝘁𝗲𝗿𝘃𝗶𝗲𝘄, 𝗰𝗹𝗶𝗰𝗸 𝘁𝗵𝗲 𝗹𝗶𝗻𝗸 𝗯𝗲𝗹𝗼𝘄! ⬇️ https://lnkd.in/eQB8cueJ #sbcevents #sbcsummit

Affiliate Leaders are excited to announce another insightful interview from one of our upcoming speakers at our Affiliate Leaders SBC Summit Lisbon from BetterWorldCasinos.com's Founder & CEO Floris Assies In an industry often associated with risk and controversy, the narrative around ethical and sustainable practices is gradually gaining prominence. The concept of Environmental, Social, and Governance (ESG) principles is reshaping the landscape of the gambling industry, prompting stakeholders to reassess their values and priorities. Key points from the interview - •Having seen quite a bit of the world and witnessed firsthand the mess that we humans have made, I have a strong desire to contribute to making the world better. Sustainability and ethics have been passions of mine since my early 20s. Therefore, ESG and sustainability are at the core of what I do and the business I’m building. It was a logical next step in my career, providing purpose while filling a gap in the affiliate space. •The problem I see is that the rate at which companies adopt ESG is too slow, and I think there are several reasons for this. Primarily, it affects the bottom line because costs have to be incurred. There’s also uncertainty about the long-term benefits. While many ideas, such as anticipating regulation, improving brand image and reputation, enhancing employee satisfaction, and fostering customer loyalty, sound promising, we don’t yet have the numbers to back up these claims. They seem logical on paper, but most businesses take a ‘wait and see’ approach and aren’t keen on being the first movers. •I run an SEO and content marketing agency, and we’ve always focused on quality content and white-hat SEO. Most of the sites I’ve worked on over the years have been steadily improving. I didn’t see any negative effects with the core updates this year, nor did they improve significantly. The trend is still going up, which reassures me that our approach has been the right one for me and my clients. Follow the link for the full article - https://lnkd.in/dXmKvNPs #sportsbook #affiliateleaders #SBC #sbcevents #Affiliateleaders