PRCAI

Our world is changing at lightning speed and it’s time for us to lead with bold actions, captivating stories, and impactful campaigns. 💡 PRCAI is all set to lead the way in redefining communications in today’s era at PRologue 2024 where we will be hosting a cohort of PR industry leaders in one room, to learn, inspire, and engage in ‘Reimagining Communications in a Turbulent World’. ✨ Our partners are the backbone of PRologue and they have made this vision a reality. We thank each and everyone of them for partnering with us! 🤝 We are gearing up for an unforgettable experience on 25th July. Have you got yourself a seat at the biggest PR event of the year yet? Atul Sharma, Kunal Kishore, Deeptie Sethi, Vineet Handa, Neha Mehrotra, Girish Balachandran, Nikhil Dey, Santanu Gogoi Kaizzen | Burson | Edelman | Media Mantra | Archetype | 80dB | First Partners | ON PURPOSE | Zeno Group | Madison World | Aditya Birla Group | Avian WE | DIAGEO India | MSLGROUP India | PR Pundit Havas Red | The Coca-Cola Company | Guinness World Records | Hero MotoCorp | Tetra Pak | Ruder Finn India | SPAG FINN Partners | V360 Group | HT Smartcast | Impact Research and Measurement Pvt. Ltd. | PepsiCo #PRologue2024 #SABREAwards #ReimaginingCommunications #InfluencingPRogress #WeValYou

We’re thrilled to have DIAGEO India as our Celebration Partner for PRologue 2024! 🥳 With their expertise in adding joy and festivity into every occasion, we’re ready to raise a toast to a future filled with innovation on 25th July. ✨ Cheers to the partnership and exciting celebrations ahead! 🥂 #PRologue2024 #SABREAwards #ReimaginingCommunications #InfluencingPRogress #WeValYou Hina Nagarajan | Shefali Sapra

Hey Gen Z, what’s your money management strategy? Vote now and let us know how you're shaping your financial future. 💰

We welcome Aditya Birla Group as our Experience Partner for PRologue 2024! 🎉 Gear up for a day full of innovation, inspiration, and unforgettable experiences as we explore new perspectives and create some magic together! 🌟 #PRologue2024 #SABREAwards #ReimaginingCommunications #InfluencingPRogress #WeValYou Shaily Vaswani | Sandeep Gurumurthi

Is work-life balance a real thing or just a trendy hashtag? Your opinion matters, Gen Z. Cast your vote, now!

“There is risk in all opportunities and an opportunity in all the risks. It’s time to rethink risk and crisis management and be prepared for things to go wrong.” 💡 Another chapter of PRCAI Engage concluded with insightful takeaways and a roadmap on navigating 'Reputation, Risk, and Resilience' for communications professionals. 💬 During the session, Rod Cartwright and Govindraj Ethiraj explored the importance of rethinking risk and crisis management practices. Rod underscored the distinction between a crisis and an unforeseen incident, emphasising that not every negative event qualifies as a crisis. He also delved into the various triggers for crises, including operational and cultural factors. Here are some of the key insights from the session: ✅ India ranks among the most trusting populations globally in terms of brands and businesses. ✅ There is a need to redefine risk and crisis management, viewing crises as turning points for businesses. ✅ Crisis triggers include both externally generated operational issues and internal cultural and behavioural challenges. ✅ Broad crisis themes include geopolitics, misinformation, cybersecurity threats, climate change, economic instability, and societal resilience. ✅ Challenges in crisis management comprise sensemaking, resilience building, cultural alignment, preparedness, trust, and emerging technologies integration. We thank our speakers for an engaging conversation and Sunayna Malik for moderating the session, ensuring that participants departed with valuable insights and new perspectives to contemplate. ✨ #PRCAIEngage #CorporateCommunications #ThoughtLeadership

🎉 A big shoutout to all the winners of The Innovation (IN2) SABRE Awards South Asia 2024! ✨ The IN2 SABRE Awards have debuted for the first time at SABRE SA this year. These awards spotlight the most unique components of a campaign that make it cutting-edge. With categories like digital marketing, content creation, brand narratives, integrated social media, and video production among others, the IN2 SABRE Awards showcase the brand’s transformation towards the future. 🗓 All the winners will be honoured during the SABRE Awards South Asia 2024 ceremony on July 25th, alongside other awards and recognitions across various categories. 🏆 Have you reserved your seat yet? Check the full list of winners here: https://lnkd.in/gGEPQn6S #IN2SABREAwards #SABREAwards #ReimaginingCommunications #InfluencingPRogress PRovoke Media | Arun Sudhaman | Paul Holmes | Atul Sharma | Deeptie Sethi | Kunal Kishore | Vineet Handa | Girish Balachandran | Neha Mehrotra | Nikhil Dey | Santanu Gogoi

Does AI ignite creativity or put it on pause? 🤔 Gen Z, we want to hear from you! Vote now and let's explore the AI-Creativity connection together! 👩🏻💻

Excited to have Media Mantra as our Gold Knowledge Partner for PRologue 2024! 🎉 With their mantra of excellence, we're all set for 'Reimagining Communications in a Turbulent World.' Together, we will be shaping the future of PR and communications at PRologue! 💫 #PRologue2024 #SABREAwards #ReimaginingCommunications #InfluencingPRogress #WeValYou Udit Sagar Pathak | Pooja Pathak

Hey, Gen Z! 🌟 We’re back with our question for the day! 🚀 This is one of the most debated topics in our times and we would love to know where you stand!