weR reposted this
Walmart is significantly investing in augmented reality (AR) for shopping, introducing features like a virtual showroom that allows users to design rooms with various items. This initiative is part of Walmart's broader AR strategy, powered by its own AR platform, Retina. The aim is to enhance buyer confidence, reduce return rates, and cater to the immersive shopping expectations of Gen Z. Walmart's efforts are expected to drive wider AR adoption among retailers, with AI playing a crucial role in streamlining AR experiences. For more details, you can read the full article [here](https://lnkd.in/eNiFHPmm).