Outbrain

Charting a course for success in the shadow of walled gardens, Stephanie Himoff, our EVP of Global Publishers, offers publishers insights into reclaiming the digital space. Read more on Performance Marketing World: https://outbra.in/4fbRfO5

When attention is held, interaction begins, and brand impact deepens. Discover how Leica Camera Ltd embodied this with their laser projector launch campaign. https://outbra.in/4aSu4Wl

With the IPA (Institute of Practitioners in Advertising) Bellwether report highlighting a surge in market research budgets, Alex Cheeseman, our Head of Enterprise UK, offers a strategic analysis of this pivotal moment for UK businesses. Read more on Research Live: https://outbra.in/4ffQ1Bl

Discover the edge #AI can give your media buying from Outbrain's Laine Rosa, Product Team Lead, and Steve Kuron, VP Sales, US, at the DTCX Media Buyer Summit by Triple Whale and Gorgias. Join their panel on July 25th, 1:30-2:00 PM EST. Secure your spot now! https://outbra.in/4cOs4zt

Google's decision to keep third-party cookies has sparked discussions across the tech industry. Katie Secret, Outbrain’s Corporate Vice President, Global Head of Marketing, shared her insights with BBC News to shed light on future implications for online privacy. https://outbra.in/4fbAa6V

Learn how to captivate and maintain your digital audience's attention with the recorded session from MAD//FEST. Our Head of Enterprise UK, Alex Cheeseman, Marc Guldimann, CEO of Adelaide, and Benazir Barlet-Batada, former Senior Marketing Director at Mondelēz International, provide an overview of the challenges and opportunities in audience engagement and brand differentiation. Replay the panel here: https://outbra.in/4dcwrV3

Unpacking the secrets to Amazon Prime Day's advertising success, our Head of Enterprise UK, Alex Cheeseman, spoke to Decision Marketing to offer a comprehensive guide for brands aiming to make a significant impact during this major #eCommerce event. Read more: https://outbra.in/3WaAZnN

Looking for ways to optimize your media buying? Join the DTCX Media Buyer Summit by Triple Whale and Gorgias on July 25th, 1:30-2:00 PM EST, and catch our Product Team Lead, Laine Rosa, and VP of Sales, US, Steve Kuron, as they unveil the power of #AI in transforming your #MediaStrategy. Register today and stay ahead of the curve! https://outbra.in/4cOs4zt

A year after unveiling Onyx to enhance brand impact across the Open Internet, we are honored to be shortlisted at the European Video Awards 2024 by VideoWeek for Best Video Ad Tech Innovation. This marks a significant achievement in our continued pursuit of advertising excellence.

Read all about it: how can advertisers seize attention on the open internet? News publisher sites on the open internet are an untapped opportunity for advertisers. So, why aren’t they investing in them more? The Drum sits down with leaders Katie Secret and Marc Guldimann from Onyx by Outbrain and Adelaide to find out. Read more here: https://lnkd.in/emHGWAE7