📢 Announcement: We’re one step closer to being creator-led!
My Co-Founder & CTO Jan Hesters will become our own little Tech-GaryVee.
Three months ago, I shared that I’m betting everything on one strategy:
➡ Becoming Creator-Led.
This strategy isn't new. We stole the playbook GaryVee. 🥸
Gary Vaynerchuk built a 44 million audience by sharing his social media marketing wisdom.
So, if you want GaryVee-level marketing but can't hire him directly?
Vayner Media is the next best thing.
This is the growth engine for VaynerMedia, his 1000+ person marketing agency.
👶 Jan will be our very own Baby Gary.
He’ll share everything he knows about engineering & React development to build scalable SaaS products.
And if people like what they see but can’t hire him?
They can get the next best thing:
Developers he recruited, mentored, and managed at ReactSquad.
Just like Gary, we’ve also hired a ‘Team Jan’ to support him.
This team includes:
- Video Editor: Turns Jan’s ideas into YouTube videos and Shorts
- Developer: Codes the example snippets in our content pieces
- Content Manager: Plans & distributes content for LinkedIn, Twitter & YouTube
The main goal?
Keeping the high-quality content flowing without letting Jan's CTO duties slip.
We're all in on this approach, and Jan just released his first video on YouTube.
Check it out through the link in the comments.