Maria Teresa Azevedo Lima

In recent years, the city of Fortaleza, Brazil, has become a major telecommunications cluster, attracting investment in submarine optical cables and international data centers. From 2006 to 2012, I had the opportunity to contribute directly to the formation of programs for technology parks and the telecom hub that today puts the city in the forefront of this sector. On May 26, in the newspaper O Povo, I shared some information and reflections on how these public policies were built for the technological and socio-economic development of the city. (Translated below) Fortaleza, Politics and submarine cables Fortaleza is the main Internet connection hub in Latin America. This is a fact that should be better known and more useful. But why has Fortaleza become such a unique and connected place? It is said that Fortaleza attracts many submarine optical cables due to its geographical location. However, other cities also have suitable locations and optical technologies overcome greater distances. The main reasons are political: federal telecommunications policies, municipal policies for technological and socio-economic development, state policies for digital and regional integration. The first cables from the Embratel consortia arrived in 2000, but the entire federal plan was revoked by the privatization of telecommunications. Mayor Luizianne Lins then decided to take on the project of consolidating and expanding the telecommunications hub through integrated programs of technological infrastructure, local development and digital inclusion. In 2007, her Technology Master Plan launched the Fortaleza Conectada, Fortaleza Digital and Fortaleza Transparente programs. It created a plan that would serve as a basis and inspiration for other administrations. The Luizianne Lins administration worked to install the Gigafor fiber optic network, connecting municipal bodies, submarine cables and WiMAX and WiFi wireless networks in schools, health centers and public parks. Another innovation of the Luizianne Lins administration was the legislation to form technological and creative parks. The proposal would take advantage of the ( previously wasted) potential of the submarine cables for Fortaleza. Her administration also built analyses, projects and online systems that created the conditions for what would soon be called a "smart city", always with an inclusive, open and responsible approach. These government policies have become state policies for Fortaleza and Ceará, as they should be. Ceará's Digital Belt and the new submarine cables and datacenters are good examples of this. Now, one question remains unanswered: if there are so many cables with a direct connection at Praia do Futuro, why does Fortaleza still not stand out as having the best and cheapest Internet in Brazil? https://lnkd.in/eqcSNn4u

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Coming back from the high of #DTW24, I've had the time to reflect on the meaningful moments I have shared over the past few days. Among the standout experiences was my fireside chat with Cesar Augusto dos Santos, CIO at Claro Brasil, one of our valued customers. We talked about everything from implementing #GenAI in telco to the growth of CSP businesses through this technology. We also delved into compliance, security, and ethical questions and explored how companies can ensure that Generative AI models are developed and deployed while considering potential biases. We also discussed our Amdocs research, “GenAI Challenges and Opportunities,” which revealed that while 90% of CSPs understand the profound impact GenAI will have on business goals, most are only in the early stages of deployment. We all know that GenAI is an integral part of our lives, and we must adapt every aspect of our work to ensure it’s utilized to the max. I want to thank Cesar for this eye-opening conversation, it was truly a pleasure! And BTW, you can read our research here > https://lnkd.in/dBk9bhKa #DTW24 #Ignite #AmdocsDTW

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The Brazilian internet service provider Vero seeks to grow in B2B, scale its MVNO and enter the connected home sector After completing the merger process with Americanet, the Brazilian internet service provider (ISP), #Vero has defined the next steps to keep the company growing, and the company's aspirations were shared by the executive director of Marketing and Sales, José Carlos Rocha, in an interview with Tele.Síntese The company plans to increase revenues in the corporate segment and take the mobile service – a mobile virtual network operators (#MVNO), inherited from Americanet and currently restricted to the states of São Paulo and Goiás – to all 425 cities in which Vero has fixed bandwidth operations. According to José Carlos Rocha, the company will explore B2B, a segment that was more representative of Americanet's revenue than Vero's, adding products and services to the broadband offering, including hardware and software as a service solutions . “Among these 30 synergy fronts we have, one of them is the escalation of B2B for small and medium-sized companies, large companies and, mainly, wholesale”, says Rocha. The executive also revealed that “very soon” mobile service and mobile phone products will be available to all customers. “Our businesses will increasingly be combined with mobile to create this one-stop-shop concept”, he pointed out. The company's plans also involve launching a line of connected home products. The expectation is that the B2C portfolio, already tested in direct sales to residential consumers in some locations, will reach the market later this year – at the latest, next year. You can see the whole Tele.Síntese interview with José Carlos Rocha here: https://lnkd.in/g2RMD4PU

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Ever noticed how visual clutter can affect your mood? Well, what about noise clutter? In this captivating article, Patricia Dos Santos Oliveira sheds light on cymatics, the mesmerizing study of how sound vibrations translate into visible patterns. It's like music painting pictures in the air! And considering our bodies are about 70% water, just imagine the impact noise pollution could have on our cells... #personalGrowth #mindset #professionalGrowth

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Empowering Small and Medium-Sized Enterprises through Digital Business Model Innovation In 2023, Brazil launched its neo-industrialization policy, focusing on digital transformation to boost productivity and global relevance. This policy comes as geopolitical tensions, emerging technologies and climate change are reshaping the business landscape, pressuring manufacturers, especially small- and medium-sized enterprises (SMEs), to innovate. While leading manufacturers have progressed in digital transformation, SMEs face significant challenges due to financial and operational constraints. This white paper is a collaboration between the World Economic Forum’s Centre for Advanced Manufacturing and Supply Chains and the Centre for the Fourth Industrial Revolution Brazil. It explores opportunities and pathways for digital business model innovation to develop new levels of competitiveness within global supply chains. It offers a step-by-step guide to overcoming barriers and rethinking business models by harnessing new technologies to enhance efficiency and unlock new revenue streams. The insights herein aim to help manufacturing companies of all sizes in Brazil and beyond innovate their business models, ensuring long-term success and competitiveness in a rapidly evolving global market. Ref: https://www.weforum.org/ #SME #Digital_Business_Model #Innovation #Digital_Transformation #Supply_Chains #Industry_4 #Financial 

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It was an incredibly insightful session with Ethan Mollick. His deep understanding of both Generative AI and Entrepreneurship enabled him to pose very thought-provoking questions: Given the rapidly evolving technological landscape: What useful thing you do is no longer valuable? What impossible thing can you do now? What can you move downmarket or democratize? What can you move upmarket or personalize? Reflecting on these questions can help us envision the future we want to create for ourselves and our businesses.

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For Brazilian audiences: Should Ferrari digitize its automobiles? Should it electrify them? Should it make them autonomous? Tell us your thoughts. Ferrari Scuderia Ferrari #decoupling #digitaltransformation Harvard Business School Case Study

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Save the Date

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Quer aprender a programar do jeito certo? Temos este video em português também. Corre lá se inscreva e aprenda algo ainda hoje. É de graça. 😁 Hoje apresentamos a implementação do sat_status. Este recurso permite mapear as mensagens de erro. Do you wanna learn how to program in the right way? We have this video in English as well. Check it out and subscribe. Learn something new today. It's free. Today we bring to you sat_status. This resource allows us to map the error messages

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“Acabei de concluir Becoming an AI-First Product Leader. Confira: https://lnkd.in/dKp2TeRz #artificialintelligenceforbusiness #artificialintelligence #productleadership” #IA #InteligenciaArtificial #AI #ArtificialIntelligence

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Ray Kurzweil afirma, no seu novo livro "The Singularity is Nearer", que o surgimento da AGI será possível em 2029. "By the end of this decade, AI will exceed human levels of intelligence. During the 2030s, it will become ‘superintelligent’, vastly outstripping our capabilities by almost every measure and enabling dramatic new interventions in our bodies. By 2045, we will be able to connect our brains directly with AI, enhancing our intelligence a millionfold and expanding our consciousness in ways we can barely imagine. This is the Singularity." https://lnkd.in/dxUPQKbF

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Web Summit Rio 2024: A Glimpse into the Future of Digital Convergence and the Tokenized Economy This year's event was a powerhouse of thought-provoking discussions and demos outlining the future of technology and innovation. Here are some highlights from Marcelo Queiroz, Strategy Head and New Business Development at ClearSale. ➡ AI Takes Center Stage: Artificial Intelligence (AI) reigned supreme, showcasing its growing influence across industries with practical applications. The real buzz, however, was around the intersection of AI and quantum computing. While still in its exploratory phase, the potential for merging these forces is generating significant excitement. Here's hoping next year's Web Summit dives deeper into this fascinating frontier! ➡ Web3: Beyond the Metaverse: The conversation around Web3 has matured significantly since last year. Often conflated with the metaverse, Web3 represents a broader spectrum of immersive digital environments where users have more control and benefit directly from their data. This opens doors to exciting new monetization models, particularly in the booming gaming and e-sports sectors, where both immersive experiences and lucrative business opportunities are flourishing. ➡ The Rise of the Tokenized Economy: The convergence of these themes paves the way for a tokenized economy, where digital assets and real-world assets are represented by tradable tokens. This will be crucial for Web3's success, enabling seamless integration between the physical and digital worlds and fostering interoperability between platforms. However, achieving true interoperability remains a significant challenge. Advancements in blockchain technology will be essential to create decentralized and interoperable digital identities. ➡ Shaping the Digital Future Together: Staying informed about these evolving trends is vital as we navigate this new digital era. Web Summit Rio 2024 offered a valuable glimpse into the future, highlighting the critical role of digital convergence and the tokenized economy. The key now is to translate these ideas into action, fostering collaboration and innovation to build a more inclusive and interconnected digital world. #WebSummitRio #DigitalConvergence #TokenizedEconomy #AI #Web3 #CBHub #IgorPipolo #CrossBorder #Ecommerce #CrossBorderLogistics Igor Pipolo Raffaella Calfat

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It is exciting to see DialMyApp expanding the DMASDK offering to include scam & fraud preventing in partnership with Itaú Unibanco and several of major Brazilian telcos. With imposter scam on the rise, this is highly relevant. In the US alone, FTC tallied over $10B in consumer fraud losses reported in 2023, $2.7B were imposter scams. You can learn more about it at the link below: https://lnkd.in/epfMRTgG #fraudprevention #scams #digitaltransformation

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🌎 It is a great pleasure to welcome the city of Belo Horizonte, Brazil, into our Coalition! To promote digital inclusion, Prefeitura de Belo Horizonte is expanding its free connectivity network and the datasets available in the city's open data portal. The modernization strategy of Belo Horizonte City Hall (PBH) is aligned with a contemporary approach to improve administrative efficiency and transparency, and to take advantage of the opportunities offered by digital transformation. PBH is adopting an approach that aims to improve administrative efficiency, promote citizen participation and ensure the inclusion of all citizens in access to public services. Jean Mattos Duarte, CEO of the Technology and Information Company of the Municipality of Belo Horizonte and coordinator of the Belo Horizonte Smart City Program for the city hall, shared that he sees joining the Cities Coalition for Digital Rights as an opportunity for exchanging ideas, learning from the challenges and solutions of other cities, and also sharing the experiences and results of Belo Horizonte. Additionally, according to him, "many of the principles of the Coalition are in synergy with the work carried out by the Belo Horizonte City Hall, such as reducing digital inequality, ensuring universal and equal access to the internet with digital literacy; privacy and data protection; and having more transparent, secure, and open databases, which are already being discussed in the capital, in addition to having more than 1000 digital services available to citizens, with feedback processes and data transparency." The PBH Open Data Portal is an online platform provided by Prefeitura de Belo Horizonte that offers easy and organized access to public data and information. Its main objective is to promote transparency in municipal management, facilitating public access to data about the city. The platform features a wide variety of datasets, totaling 460, distributed across 24 organizations. #BH believes that with the Coalition, it will be possible to expand this debate, exchanging experiences, improving local practices, and contributing to national and international agendas on the subject.

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We’re delighted to announce that our EMBA Director, Prof. Paulo Gonçalves, has received a prestigious honor from the Production and Operations Management Society (#POMS) for his paper “Bodies of Knowledge for Research in Behavioral Operations,” ranking among the #top10 papers published in the POMS journal over the last 30 years. This recognition highlights the vital connection between behavioral science and operations management. #OperationsManagement #Award #BehaviouralOperations #SystemDynamics #usiemba USI Università della Svizzera italiana

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