“A rare combination of warmth & ambition. Chiara is a manager that truly cares about her team and is willing to stand up for those in it. She’s very aware of this responsibility and I saw her really go out on a limb in order for people to have better talent development, contract safety or compensation where it was due. At the same time, she’s extremely passionate about the work itself, resulting in a mind that seems to be up to speed on everything at all times. I appreciate her honesty and her friendship so much, not just because she’s hilarious, but also because the closer you get to Chiara, the more amazing things you learn. Not just about the work but also on equality, feminism and activism to name a few. ”
São Paulo, São Paulo, Brasil
Informações de contato
10 mil seguidores
+ de 500 conexões
São Paulo, São Paulo, Brasil
Informações de contato
10 mil seguidores
+ de 500 conexões
Experiência e formação acadêmica
-
The Coca-Cola Company
Ver experiência completa de Chiara
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Licenças e certificados
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Oxford Artificial Intelligence Programme
University of Oxford
Reconhecimentos e prêmios
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Titanium Lion
Cannes Lions International Festival of Creativity
Titanium Lion for Diesel with Enjoy Before Returning
https://www.lovethework.com/en-GB/entries/enjoy-before-returning-561678 -
Grand Prix
Eurobest
Category Brand Experience & Activation - "Enjoy before returning"
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Grand Prix
Eurobest
Category Direct - "Enjoy Before Returning"
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Gold Lion
Cannes Lions International Festival of Creativity
"BE A FOLLOWER"
Category: Social & Influencer - Social Films & Series -
Bronze Lion
Cannes Lions International Festival of Creativity
"DIESEL HA(U)TE COUTURE"
Category: Brand Experience & Activation - Integrated Brand Experience -
Bronze Lion
Cannes Lions International Festival of Creativity
"DIESEL HA(U)TE COUTURE"
Category: Social & Influencer - Social Film -
Bronze Lion
Cannes Lions International Festival of Creativity
"DIESEL x MUSTAFA"
Category: Outdoor - Design for Promotional Items -
Silver Lion
Cannes Lions International Festival of Creativity
"DIESEL x MUSTAFA"
Category: Social & Influencer - Partnerships -
Silver Lion
Cannes Lions International Festival of Creativity
"DIESEL HA(U)TE COUTURE"
Category: Social & Influencer - Innovative Use of Influencers -
Silver Lion
Cannes Lions International Festival of Creativity
"BE A FOLLOWER"
Category: Brand Experience & Activation - Loyalty Programmes -
Silver Lion
Cannes Lions International Festival of Creativity
"DIESEL HA(U)TE COUTURE"
Category: Brand Experience & Activation - Consumer Durables -
Silver Lion
Cannes Lions International Festival of Creativity
"BE A FOLLOWER"
Category: Social & Influencer - Social Business & Commerce -
Silver Lion
Cannes Lions International Festival of Creativity
"BE A FOLLOWER"
Category: Social & Influencer - Retail -
Bronze @ NYF Advertising Awards
New York Festivals
"Diesel Ha(u)te Couture"
Activation&Engagement | Brave work/brave client -
Gold @ NYF Advertising Awards
New York Festivals
"Diesel Ha(u)te Couture"
Social and Influencer | Best Use of Influencer -
Gold @ NYF Advertising Awards
New York Festivals
"DEISEL: Go With The Fake"
Direct
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Gold @ NYF Advertising Awards
New York Festivals
"DEISEL: Go With The Fake"
Activation&Engagement -
Silver @ NYF Advertising Awards
New York Festivals
"DEISEL: Go With The Fake"
OOH -
Silver @ NYF Advertising Awards
New York Festivals
"Diesel Ha(u)te Couture"
Film Craft | Use of Music -
Silver @ NYF Advertising Awards
New York Festivals
"Diesel Be A Follower"
Film | Made for Online -
Silver @ NYF Advertising Awards
New York Festivals
"Diesel Ha(u)te Couture"
Film | Made for Online -
Gold @ One Show
The One Club
"Deisel Go With The Fake"
Direct Marketing | F04: Brand Installations -
Gold @ One Show
The One Club
"Deisel Go With The Fake"
Direct Marketing | F12: Non-traditional & Guerrilla Marketing -
Gold @ One Show
The One Club
"Deisel: Go With The Fake"
Experiential & Immersive | G02: Brand Installations -
Silver @ One Show
The One Club
"Deisel: Go With The Fake"
Print & Outdoor | R14: Experiential & Installations -
Silver @ One Show
The One Club
"Deisel Go With The Fake"
Branded Entertainment | A16: Brand Installations -
Silver @ One Show
The One Club
Diesel Ha(u)te Couture
Social Influencer Marketing | U02: Multi-Channel -
Gold @ Epica
Epica Awards
"Deisel: Go With The Fake"
Consumer Direct -
Grand Prix Alternative @ Epica
Epica Awards
"Deisel: Go With The Fake"
Consumer Direct -
Silver @ Epica
Epica Awards
"Deisel: Go With The Fake"
Media Innovation - Alternative Media -
Bronze @ Clio Awards
Clio Awards
"Deisel Go With The Fake" - PR (Product Launch)
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Gold @ Clio Awards
Clio Awards
"Deisel: Go With The Fake" - Brand Entertainment (Events/Experiential)
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Gold @ Clio Awards
Clio Awards
"Deisel: Go With The Fake" - Direct (Out Of Home)
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Gold @ Clio Awards
Clio Awards
"Deisel: Go With The Fake" - Events/Experiential
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Gold @ Clio Fashion
Clio Awards
"Deisel: Go With The Fake"
Events/experiential -
Silver @ Clio Awards
Clio Awards
"Keep The World Flawed" - Film (Short Film)
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Silver @ Clio Fashion
Clio Awards
"Keep The World Flawed"
Events/experiential -
Bronze Lion @ Cannes
Cannes Lions International Festival of Creativity
“Deisel: Go With The Fake” - PR (Use of Events & Stunts”
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Bronze Lion @ Cannes
Cannes Lions International Festival of Creativity
“Keep The World Flawed” - Film Craft (Cinematography)
-
Bronze Lion @ Cannes
Cannes Lions International Festival of Creativity
“Deisel: Go With The Fake” - Brand Experience & Activation (Consumer Durables)
-
Bronze Lion @ Cannes
Cannes Lions International Festival of Creativity
“Deisel: Go With The Fake” - Design (Promotional Item Design)
-
Gold Lion @ Cannes
Cannes Lions International Festival of Creativity
“Deisel: Go With The Fake” - Outdoor (Live Advertising & Events)
-
Gold Lion @ Cannes
Cannes Lions International Festival of Creativity
“Deisel: Go With The Fake” - Brand Experience & Activation (Brand-Owned Experiences)
-
Gold Lion @ Cannes
Cannes Lions International Festival of Creativity
“Deisel: Go with the fake” - Direct (Consumer Durables)
-
Silver Lion @ Cannes
Cannes Lions International Festival of Creativity
“Deisel: Go With The Fake” - Brand Experience & Activation (Brand-onwed Experinces)
-
Silver Lion @ Cannes
Cannes Lions International Festival of Creativity
“Deisel: Go With The Fake” - Brand Experience & Activation (Customer Retail / In-store Experience)
-
Silver Lion @ Cannes
Cannes Lions International Festival of Creativity
“Deisel: Go With The Fake” - Direct (Use of Ambient Media: Large Scale”
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Silver @ One Show
The One Club
KEEP THE WORLD FLAWED
https://www.oneclub.org/awards/theoneshow/-award/30384/keep-the-world-flawed -
First Prize Award @ NYF
New York Festivals
"Keep The World Flawed"
Apparel, Footwear & Accessories -
Graphite Pencil @ D&AD
D&AD
DEISEL "GO WITH THE FAKE"
Graphite Pencil / Experiential / Out-of-Home
Diesel secretly opened a real knock-off store called Deisel on NYC’s Canal Street. The location was far from Fifth Avenue or other fashion hotspots, and right in the heart of the city's most famed fake-fashion destination.
https://www.dandad.org/awards/professional/2018/experiential/26543/go-with-the-fake/ -
Third Prize Award @ NYF
New York Festivals
"Keep The World Flawed"
Best Production Value -
Third Prize Award @ NYF
New York Festivals
"Keep The World Flawed"
Cinematography -
Wood Pencil @ D&AD
D&AD
KEEP THE WORLD FLAWED
Wood Pencil / Film Advertising / Cinema Commercials 61-120 seconds
A modern day version of Romeo and Juliet. This is the story of a pair of lovers who meet as soon as they both have their perceived physical flaws removed. However, Mother Nature reminds them it is she who reigns supreme.
https://www.dandad.org/awards/professional/2018/film-advertising/26557/diesel-keep-the-world-flawed/
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Gold @ The Andys
ANDY Awards
DEISE: GO WITH THE FAKE
Category: IDEA
-
Emerald @ Cristal Festival
Cristal Festival
Case: Heineken Beco Das Garrafas
Branded Content & Entertainment
https://contently.com/strategist/2015/05/14/in-powerful-new-doc-heineken-revives-brazils-wildest-party-alley/
Doc: https://vimeo.com/127446272
Emerald at the 10 minutes online non-fiction or over category.
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AMPRO Globes Awards 2015
AMPRO
Silver @ Best Integrated Communication Campaign with "Beco das Garrafas Heineken"
Bronze @ Best Integrated Communication Campaign with "Heineken Up On The Roof"
Silver @ Best Sponsorship Campaing with "Beco das Garrafas Heineken"
Bronze @ Best Innovative Concept or Idea with "Heineken Up On The Roof"
Silver @ Best Experience in Events with "Heineken Up On The Roof"
Silver @ Best Campaign Leading to Brand Fidelization with "Beco das Garrafas Heineken"
Silver @ Best Campaign…Silver @ Best Integrated Communication Campaign with "Beco das Garrafas Heineken"
Bronze @ Best Integrated Communication Campaign with "Heineken Up On The Roof"
Silver @ Best Sponsorship Campaing with "Beco das Garrafas Heineken"
Bronze @ Best Innovative Concept or Idea with "Heineken Up On The Roof"
Silver @ Best Experience in Events with "Heineken Up On The Roof"
Silver @ Best Campaign Leading to Brand Fidelization with "Beco das Garrafas Heineken"
Silver @ Best Campaign Leading to Brand Fidelization with "Heineken Up On The Roof"
http://www.amproglobesawards.com.br/estilos/site/arquivos/AMPROGlobesAwards2015resultadoregional_%2020_05.pdf -
Wave Festival Bronze Award at Cyber Category
Wave Festival
Case: Heineken #OpenSP
http://www.wavefestival.com.br/wavefestival/inscricaoPremiada?codInscricao=11853¶mUrl=mobile&premio=Bronze&categoriaPremio=Mobile
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Wave Festival Bronze Award at Direct Category
Wave Festival
Case: Heineken Green Program
http://www.wavefestival.com.br/wavefestival/inscricaoPremiada?codInscricao=11806¶mUrl=direct&premio=Bronze&categoriaPremio=Direct
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Wave Festival Silver Award at Cyber Category
Wave Festival
Case: Heineken Green Program
http://www.wavefestival.com.br/wavefestival/inscricaoPremiada?codInscricao=11803¶mUrl=cyber&premio=Prata&categoriaPremio=Cyber
https://vimeo.com/120151945
www.greenprogram.com.br
-
GOLD at LEAD GENERATION / DIRECT RESPONSE / CONVERSION
The Smarties Award from Mobile Marketing Association
Case: Heineken Delegates
http://www.mmaglobal.com/smarties2014/finalists/winners/region:5 -
LATAM BEST IN SHOW AWARD
The Smarties Award from Mobile Marketing Association
Case: Heineken Delegates
http://www.mmaglobal.com/smarties2014/finalists/winners/region:5 -
Jury Member at Maximidia Award 2013
Maximida
http://www.maximidia.com.br/eventos/2013/maximidia/premio/juri.html
-
Wave Festival Gold Awards at Promo Category
Wave Festival
Case: 1 Like 1' Balloon
https://www.youtube.com/user/UmLikeUmBalao
http://wksaopaulo.com.br/pt/news/1-ouro-e-1-bronze-no-wave-festival
http://www.digitalstrategyconsulting.com/intelligence/2013/01/case_study_heineken_turns_likes_into_balloons_and_gets_thousands_of_fans_in_a_day.php
Idiomas
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Portuguese
Nível nativo ou bilíngue
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English
Nível avançado
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Italian
Nível básico a intermediário
Organizações
-
BCMA (Branded Content Marketing Association)
Board Member
- o momentoBoard Member of BCMA South America The BCMA is the trade body for branded content and is designed to bring together and benefit a broad spectrum of content creators and owners including organizations from the advertising, brand development, sponsorship, media, broadcasting, programming and entertainment industries.
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