Pat on Brands

Andrea Quaye brings a wealth of experience from The Coca-Cola Company, where she served as global vice president for the Coffee Category. She will lead the marketing team and spearhead the marketing strategy for Heineken Beverages' diverse portfolio of renowned brands in South Africa. Her impressive track record in building brands that resonate authentically with consumers and customers, combined with her dedication to fostering capability, passion, and pride among her teams, makes her the ideal candidate to lead Heineken Beverages' marketing endeavors. #patonbrand #heineken #ceo

Cadbury Lunch Bar has stood out as our Brand of the Month in June, for its innovative marketing campaign featuring a relatable character, Bra Lucas Baloyi. The campaign began on TikTok with Bra Lucas sharing some of his otherworldly theories. TikTok creators started posting their own takes under the hashtag #thelunchbarman including CCTV footage of Bra Lucas having a peek into the Cadbury Lunch Bar factory. A longer advertisement later provided a more detailed glimpse into his world. #patonbrands #brandofthemonth #lunchbar

The Top 16 Youth-Owned Brands Awards, honored young African brand owners who have redefined industries and demonstrated exceptional excellence in brand building. From a competitive pool of over 3000 entries to 70 brands shortlisted across Africa, the winning brands have showcased exceptional impact and innovation in their respective fields. The Top 16 YOBAs recognize not only entrepreneurial success but also the profound contributions of youth-led initiatives to the African business landscape. #patonbrands #top16yoba #winners

The Top 16 Youth-Owned Brands Awards in partnership with Brand South Africa, will honour SA’s renowned fashion designer, Thebe Magugu at this year’s YOBAs ceremony, set to take place on 22 June in Sandton at The Capital. For the first time in 3 years, the YOBAs will be introducing a special award that aims to celebrate and honour local youth-owned brands that are excelling in their fields and challenging the status quo. #patonbrands #top16yoba #goldstandard #youthexcellence

The Top16 Youth-Owned Brands Awards (YOBAs) has partnered with City Lodge Hotels for the upcoming event on the 22nd of June 2024. City Lodge Hotels will offer 30% off Best Available Rates at select City Lodge Hotel brand properties and 10% off at a select Road Lodge for guests booking directly with the hotels or on the group’s website for the duration of the YOBAs at the following hotels: - City Lodge Hotel Sandton, Katherine Street - City Lodge Hotel Sandton, Morningside - Road Lodge Sandton For more information: https://lnkd.in/d93tEPq2 #patonbrands #top16yoba #citylodge #accommodation

Episode 63 is now out, Pat Mahlangu is joined by actor and entrepreneur Thabiso Molokomme as they discuss his background, education, and the creation of his skincare business, @bakene.za . He shares his first TV break on YoTV and his role on Skeem Saam. Thabiso also discusses the power of social media in marketing his skincare products and his views on South Africa after 30 years of democracy. Watch the full episode: https://lnkd.in/dqmbhsGm #patonbrands #podcast #youtube #subscribe #roadto1k

Episode 62 with Pat Mahlangu and Nompumelelo Vundhla (née Satsha) and our guest Domaine Rautenbach, senior brand manager at Jacobs Coffee, to discuss the potential impact of robots on the retail industry. Rautenbach shares her marketing journey, and her experiences at Eskort and Jacobs, and highlights her best campaigns. She also discusses the retail sector's evolution and how Jacobs is meeting consumers' needs through product and price variations. Watch the full episode: https://lnkd.in/dDm5QzVa #patonbrands #podcast #youtube #jacobs #coffee #marketing #roadto1k

In this episode, Pat Mahlangu and Nompumelelo Vundhla (née Satsha) are joined by Thebe Ikalafeng, Founder and Chairman of Brand Africa, the first person in South Africa to receive two honorary doctorates in the advertising industry. Dr. Ikalafeng discusses why African brands are overshadowed by international ones, Africa's role as a source of raw materials and consumers, and the importance of platforms for Africans to share their stories. Watch the full episode: https://lnkd.in/dSszUZts #patonbrands #podcast #youtube #branding #africa #subscribe

Unisa conferred the degree of Doctor of Philosophy (Honoris Causa) to Natasha Sideris, CEO and founder of Tashas Restaurant Group. The honorary degree acknowledges Sideris' significant contributions to hospitality and consumer science, as well as her innovative dining concepts. She is praised for her visionary leadership and ability to inspire new entrepreneurs. #patonbrands #brandsandpeople #tashas #ceo #honorarydegree

In this week’s episode, Pat Mahlangu and Nompumelelo Vundhla (née Satsha) are joined by an Innovation Strategist and The Loeries CEO, Preetesh Sewraj . Sewraj shares his journey in the marketing industry, including his university days and internship at Procter & Gamble. He also shares his experiences in events and retail, and his role at The Loeries, including operational structure and judging criteria. Watch the full episode: https://lnkd.in/ddYvyw8d #patonbrands #podcast #ceo #youtube #loeries #ceo