Lerato Agency

Marketing is crucial for businesses as it boosts customer awareness, engagement, and brand recognition, sets them apart, and drives sales and revenue growth. It provides valuable insights and market trends, and fosters trust, contributing to long-term business success. #leratoagency #marketing #growth

To all the incredible moms who make the world a brighter place. Happy Mother’s Day! ❤️🌹 #leratoagency #happy #mothersday

A well-defined social media strategy is crucial for businesses to align objectives, target audiences, and KPIs, maintain brand messaging, make informed decisions, facilitate engagement, and measure performance, driving growth and brand awareness. #leratoagency #article #socialmedia #strategy

Business development is a specialized business function that combines art and science, and a good strategy should incorporate elements of both. - Sibusiso Nyembe #leratoagency #article #opinionpiece #share

We craft brand identities that transcend mere aesthetics, weaving narratives that speak volumes, resonate deeply, and leave an indelible mark on the hearts and minds of your audience. Client: LION VARAGE #leratoagency #crafting #brands #identity #business

"Crafting a personal brand is like painting your essence onto the canvas of the world—a unique masterpiece that tells your story, resonates with others, and leaves an unforgettable impression" - Thokozile Mthethwa #leratoagency #opinionpiece #personalbrand #authenticity #craftingbrands

To have a have a successful career in the advertising and marketing industry you need to be a strategic thinker. You need to be able to spot and leverage opportunities that will add value to your brand. Creativity is another important skill as it speaks to how to uniquely position your brand in a competitive market. It was what sets your brand apart in the market. Lastly, you need to be a team player. In any role in the advertising and marketing industry you are required to work with other people. Therefore, your ability to collaborate with other people will ensure that you produce work that people will love.

Sinentlahla Vulindlu shares her opinion about the role of authenticity in effective PR. #leratoagency #pr #jounalism #transparency #relationships #agency

Human Rights Day is a reminder of our past struggles and a call to action for a better future. Let’s use this day to stand in solidarity with those whose rights are still being violated and work towards a more just and equitable society. #leratoagency #humanrights #day #publicholidays #peace #love

Platforms like Chat GPT, Design Ai, and Fireflies are causing job cuts by converting a variety of jobs, including copywriting, graphic design, meeting recording, and administrative organisation. The world is adapting to Artificial Intelligence, we need to educate ourselves and not see that as a threat. #leratoagency #ai #adapt #readmore #chatgpt #designai #firefiles