To compete with the might of Google, new search engines must find a unique selling point, and kratia.com claims to be the first “democratic” web tool. The order of the results is determined by votes by users and the resulting feedback allows Kratia to maintain better listings and dispose of what they term “spam-filled, illegal, and poor quality” sites.
Many of the finest blogs find a niche and make it their own. And while threadbared.com is fashion-themed, it focuses on the weird and wonderful knitwear patterns of yesterday. The tone is ironic yet nostalgic, and the ads of models from the 1950s onwards are a delight.