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Flashy clothes for the fairway

Golfwear designed by Ian Poulter, hoodies for high rollers and the iPhone’s deadliest rival yet
Axel Martin hoody
Axel Martin hoody

Brand watch: IJP

IJP is the brainchild of world Top Ten golfer Ian (James) Poulter, who aside from playing the sport since the age of 4, grew up selling clothes from a market stall. IJP, launched in 2007, has attracted fans from Dougray Scott to Jamie Redknapp. Poulter’s gear has been criticised as being too brash, but there’s still something surprisingly wearable about his Classic Trousers in Mist, £84.95, and the Hidden Button shirt in Poulter Pink, £54.95 (ijpdesign.com).

Huggable hoodies

Axel Martin is the founder of a new league of hooded jumper, the average retail price of which falls at £400. Yes: four hundred pounds. Inspired by his love of hoodies, the young entrepreneur has created a range of brightly coloured 100 per cent cashmere sweaters with a signature rib-knitted hood aimed at superstar rappers and footballers (axelmartin.com).

Great loafers

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Look out, the Eighties are back. Tommy Hilfiger has joined G.H. Bass to revive the Bass Weejun loafer, previewing at Selfridges. Includes an exclusive design, which features Selfridges yellow in the stitching. From £199.80 to £269.90 (0800 123400).

5 reasons why we love... Samsung Galaxy Ace

1. It’s a fast smartphone with 3G, wi-fi, Bluetooth, etc, that won’t break the bank. 2. It has Google Latitude – sat-nav, basically – and a find-a-friend feature. 3. Five-megapixel camera has autofocus, flash and continuous and panorama modes. 4. It’s on the slick Android 2.2 operating system. 5. The Swype texting method is a hell of a lot faster than straight typing (£199; samsung.com/uk/galaxyace).

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