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In a fit of hubris, President Trump believes he is making drug makers “come clean” by forcing them to mention list prices in their TV ads.

If only it were that simple.

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The reality is that last week’s mandate may, indeed, prod recalcitrant drug makers to pay more attention to pricing and, in some cases, cast this or that company in a greedy light. But for the most part, the numbers that will soon flash across screens are likely to be confusing and, in many cases, irrelevant.

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