This statistic shows the share of consumers who bought skin care products at selected retailers in the past 12 months in the United States as of October 2016. During the survey, approximately 51 percent of U.S. respondents reported having purchased skin care products from Walmart or Walmart Supercenters in the past year.
Skin care awareness and consciousness are some of the driving forces behind the booming industry. Although older consumers are still key to marketing efforts, younger consumers are becoming more aware of the value in taking care of their skin.
Share of consumers who bought skin care products at selected retailers in the past 12 months in the United States as of October 2016
Characteristic
Share of respondents
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* Includes stand alone Sephora stores and concession stores located within JC Penney.
This question was phrased by the source as follows: "Where did you purchase skin care products during the past 12 months?"
Multiple answers were possible.
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TABS Analytics. (November 16, 2016). Share of consumers who bought skin care products at selected retailers in the past 12 months in the United States as of October 2016 [Graph]. In Statista. Retrieved July 15, 2024, from https://www.statista.com/statistics/379693/us-consumers-purchase-location-of-facial-and-skin-care-products/
TABS Analytics. "Share of consumers who bought skin care products at selected retailers in the past 12 months in the United States as of October 2016." Chart. November 16, 2016. Statista. Accessed July 15, 2024. https://www.statista.com/statistics/379693/us-consumers-purchase-location-of-facial-and-skin-care-products/
TABS Analytics. (2016). Share of consumers who bought skin care products at selected retailers in the past 12 months in the United States as of October 2016. Statista. Statista Inc.. Accessed: July 15, 2024. https://www.statista.com/statistics/379693/us-consumers-purchase-location-of-facial-and-skin-care-products/
TABS Analytics. "Share of Consumers Who Bought Skin Care Products at Selected Retailers in The past 12 Months in The United States as of October 2016." Statista, Statista Inc., 16 Nov 2016, https://www.statista.com/statistics/379693/us-consumers-purchase-location-of-facial-and-skin-care-products/
TABS Analytics, Share of consumers who bought skin care products at selected retailers in the past 12 months in the United States as of October 2016 Statista, https://www.statista.com/statistics/379693/us-consumers-purchase-location-of-facial-and-skin-care-products/ (last visited July 15, 2024)
Share of consumers who bought skin care products at selected retailers in the past 12 months in the United States as of October 2016 [Graph], TABS Analytics, November 16, 2016. [Online]. Available: https://www.statista.com/statistics/379693/us-consumers-purchase-location-of-facial-and-skin-care-products/
