Curious about which makeup brands are vegan and cruelty-free? There are so many brands on the market it can be difficult to know which brands are truly cruelty-free and vegan. Tons of brands claim to be cruelty-free and vegan when they aren’t. Some popular makeup brands that aren’t cruelty-free include Wet n Wild, MAC, NARS, Maybelline, L’Oréal, and more. Here are some brands that are cruelty-free and have vegan options.