Swedish retailer H&M is designing the opening and closing ceremony outfits for...the Swedish Olympic team! That makes sense, right? But that's not all: The retailer is also creating an H&M Sport label collection that will be sold in stores, based on input from the Olympic hopefuls. "Their knowledge and experience" will be used to create a collection of sportswear pieces that will go on sale in January 2014, according to Vogue U.K. H&M has some steep competition in the Olympic design field…
