Japan summer fashion street style

Discover the effortless charm of simple and casual summer fashion in Japan! Embrace the aesthetic and cute vibes of Japanese street style with our curated collection of essentials. Stay cool and comfortable while exuding undeniable charm wherever you go.

We spoke with a Tokyo fashion girl about the summer style trends that are emerging this season.

Plus, the coffee shop she fell in love with.

Scroll through the best photos from the spring 2024 season in Tokyo here.

One travel writer shares the Japanese style she observed on a trip to Tokyo and Kyoto that inspired her to create a capsule wardrobe with versatile travel outfits. Get looks from Comme des Garçons, Onitsuka, Uniqlo, Amazon, and more from just $5 that will look great next to Japanese cherry blossoms and wherever your travels take you.

A more functional and comfortable approach to the mini is making a return to runways and stores, so here's where to buy skorts for autumn.

Figuring out what to pack and wear on your trip to Japan? Check out some of our travel outfits for some inspo! #japantravel #japanoutfits #japanaesthetic