Deconstructed food photography

Three super-easy recipes to build the most amazing sandwich ever.

copyright by Thorsten kleine Holthaus, www.kleineholthaus.com

Yuni Yoshida is a famous, Tokyo-born art director and designer who has been working on a wide range of jobs, such as advertising, product design or book design, since she first got into the field. She‘s best known in Japan for directing various campaigns for local department stores and CD-jackets for J-Pop artists, and her works usually appear in surreal settings that often have an element of trick art that makes you look twice. When Yuni creates her works, she‘s always trying to attract…

Piotr Gregorczyk

I find there is a certain 'magic' involved in the act of combining seemingly disparate ingredients and creating something completely new. That's why I love cooking. Not necessarily fancy things that take hours, but the simplest of dishes. What’s more, I find that being fully present for the act of preparing meals can actually bring a tiny bit of this 'magic' into my life. Here’s how to turn an activity you might otherwise consider a chore, into a magical experience:

I am an advertising photographer specialized in high-end still life photography. I was asked by Olga Bastian, creative director at Liquidminds, to help them show various products for Eva Solo in a clean and minimalist way. The idea was to show a product and ingredients together, illustrating a certain dish ideally made in that specific product.

Process behind our deconstructed pizza shot for UNO's pizza.

The cover for enRoute magazine's tenth Annual Food Issue illustrates a deconstructed recipe for caramelized onion soup from Toronto restaurant, Woodlo...

Conceptual food photographer Justin Paris undertakes two projects which explore raw ingredients and transform them into a single dish.

Kleiner has a creative relationship with some of the most well-known brands in the world, including Google, IKEA, H&M, Herman Miller, and more.