Audience segmentation

Are you looking for ways to separate your audience into different groups? Want to learn about market segmentation and how to better target your audience?

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Understand your target market better and make your marketing efforts more effective by leveraging data to gain insight into demographics. Learn more here.

Ever feel like your Facebook marketing is missing the mark? This post has 7 proven tactics to better target your audience on Facebook.

In this article, we’ll discuss tips for reaching your target audience through targeted marketing techniques such as segmentation, personalization, and content optimization.

Most common types of local newspaper audiences, according to Nielsen Scarborough. What are they and what's their meaning?

The process of audience segmentation is not about just statistics, it’s about finding your ideal clients and choosing the right way of interaction with them.

If marketing is the art of persuasion, retargeting is that art at its finest. Learn how to segment your audience in creative ways.

Create a better customer experience that'll increase sales through omnichannel lead generation. Here's how!

2015 is approaching and we are in the middle of budgeting times in many corporations. More than ever, digital marketing budgets will concentrate the attention of CMOs and CEOs, driven by such public…