Balance in graphic design

Balance in art refers to the distribution of visual weight. Learn more about how to master this key design principle.

The Principles of Design and Development, minimal poster series that we designed for our partners at Tekzenit to be a part of the brand new office’s interior design. Simplistic approach reduces the form to the minimum necessary bringing the posters closer to Geometric Abstraction paintings; being the large-scale colour accent in the clean and bright office interior.

Symmetry in design means have the best of all worlds. It works for web design and logo design both.

□ ADRIAN FRUTIGER

This is Informal balance (asymmetry) because it is equally balanced but differint

Creative branding, design and illustration for companies, organisations and cultural institutions of all sizes.

This is the example of asymmetrical balance in the movie poster. The color, shape are asymmetrical, but creates a dynamic visual balance. Even with the contrast between the two different faces, it is very interesting to combine them in a symmetrical way, which kinda ironically reflects the relationship between joker and batman.

A graphic design poster can be effective in relaying a specific message to an audience. It's a tried-and-true format that's been used consistently for over a century.