Marketing funnel infographic

If you want your content marketing to succeed, you need to strategise rather than produce content on the hoof. One of the easiest ways of doing this is to create a content marketing strategy with funnels. Content marketing funnels, sometimes called sales funnels or purchasing funnels are a key tool in a marketer’s skill set. Here is my infographic guide to building a content marketing strategy using funnels.

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Let’s look at each marketing asset’s role in the sales funnel, and unpack its value in the digital marketing hierarchy.

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Marketing Funnel | Basic Training Links and Marketing Articles

Sales and marketing funnels – the thing you absolutely must get right if you want to scale your business effectively.