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undergraduate

General communications


What is a general communications major?

Communications programs focus on how messages are produced, used, and interpreted within and across different contexts, channels, cultures, and media. A wide variety of subtopics exist, including, but not limited to: media studies, sports communication, journalism, communications technicians, speech communication and rhetoric, mass communications and media, advertising, as well as various subtopics related to those previously mentioned.

15%

of students said great professors were a highlight of this major.

31%

of students found this major to be difficult.

29%

of students said they were motivated to select this major because it fit their passion & interest.

89%

of students and alumni plan on being or are currently employed in an occupation related to this major.

26%

of students said balancing many projects & deadlines was a challenging aspect of the major.

How much do general communications majors make?

median average salary

$65,000/yr

The national average salary for general communications graduates in the United States is $65,000 per year. Those in the top 10 percent make over $150,000 a year, while the bottom 10 percent make under $24,200 a year. While salary ranges can vary by role, industry, and location, general communications graduates typically make between $40,000 and $100,000 per year.

How popular is general communications as a major?

Each year, around 57,200 students obtain a bachelor’s degree and around 5,990 students obtain an associate degree in general communications. In 2021, 55,923 students received a bachelor's degree and 6,825 students received an associate degree. This is relatively the same number of general communications majors as there were in 2020. General communications is one of the most popular majors within communications.

Advice from general communications majors

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