Ad-Tech Group Warns Of Drawbacks In Potential CCPA Loophole
- by Wendy Davis @wendyndavis, October 14, 2020
The self-regulatory group Network Advertising Initiative, which represents ad-tech companies, is warning advertisers and publishers against using an apparent loophole in California's new privacy law.
In a blog post issued this week, the organization says brands and publishers “should be thinking twice, maybe three times,” before taking advantage of the …
