Apple CEO Succession Plans 'Very Detailed', Says Tim Cook

Tim Cook has revealed that Apple has "very detailed" succession plans in place for when the time comes to replace him as chief executive of the company, but he also said he has no intention of going anywhere just yet.


In a 45-minute interview for the BBC Sounds podcast Dua Lipa: At Your Service hosted by singer Dua Lipa, Cook admitted that he does not know how long he will remain at Apple.

"I love it," he said, reflecting back on 25 years at the company. "I can't envision my life without being there, so I'll be there for a while." However, when asked if there was any succession plan at Apple, Cook continued:

"We're a company that believes in working on succession plans, so we have very detailed succession plans. Because something unpredictable can always happen. I could step off the wrong curb tomorrow. Hopefully that doesn't happen, I pray that it doesn't."

Dua Lipa: "Are you able to say who is in line for succession?"

"I can't say that, but I would say that my job is to prepare several people for the ability to succeed, and I really want the person to come from within Apple, the next CEO. So that's my role: That there's several for the board to pick from."

In the broad-ranging interview, the Apple CEO described a day in the life of ‌Tim Cook‌, and shared his experience growing up in a blue-collar family in Alabama, and the arc of his career that ultimately brought him to Apple.

The 63-year-old also discussed Apple's environmental sustainability efforts, as well as his thoughts on the excessive use of smartphones, the value of collaboration and equal representation, philanthropy, and the promise and perils of AI, generative AI, and the "life-changing" potential of large language models. You can watch the full interview on YouTube.

Popular Stories

iPhone SE 4 Vertical Camera Feature

iPhone SE 4 Rumored to Use Same Rear Chassis as iPhone 16

Friday July 19, 2024 7:16 am PDT by
Apple will adopt the same rear chassis manufacturing process for the iPhone SE 4 that it is using for the upcoming standard iPhone 16, claims a new rumor coming out of China. According to the Weibo-based leaker "Fixed Focus Digital," the backplate manufacturing process for the iPhone SE 4 is "exactly the same" as the standard model in Apple's upcoming iPhone 16 lineup, which is expected to...
iPhone 16 Pro Sizes Feature

iPhone 16 Series Is Just Two Months Away: Everything We Know

Monday July 15, 2024 4:44 am PDT by
Apple typically releases its new iPhone series around mid-September, which means we are about two months out from the launch of the iPhone 16. Like the iPhone 15 series, this year's lineup is expected to stick with four models – iPhone 16, iPhone 16 Plus, iPhone 16 Pro, and iPhone 16 Pro Max – although there are plenty of design differences and new features to take into account. To bring ...
bsod

Crowdstrike Says Global IT Outage Impacting Windows PCs, But Mac and Linux Hosts Not Affected

Friday July 19, 2024 3:12 am PDT by
A widespread system failure is currently affecting numerous Windows devices globally, causing critical boot failures across various industries, including banks, rail networks, airlines, retailers, broadcasters, healthcare, and many more sectors. The issue, manifesting as a Blue Screen of Death (BSOD), is preventing computers from starting up properly and forcing them into continuous recovery...
iphone 14 lineup

Cellebrite Unable to Unlock iPhones on iOS 17.4 or Later, Leak Reveals

Thursday July 18, 2024 4:18 am PDT by
Israel-based mobile forensics company Cellebrite is unable to unlock iPhones running iOS 17.4 or later, according to leaked documents verified by 404 Media. The documents provide a rare glimpse into the capabilities of the company's mobile forensics tools and highlight the ongoing security improvements in Apple's latest devices. The leaked "Cellebrite iOS Support Matrix" obtained by 404 Media...
Apple Watch Series 9

2024 Apple Watch Lineup: Key Changes We're Expecting

Tuesday July 16, 2024 7:59 am PDT by
Apple is seemingly planning a rework of the Apple Watch lineup for 2024, according to a range of reports from over the past year. Here's everything we know so far. Apple is expected to continue to offer three different Apple Watch models in five casing sizes, but the various display sizes will allegedly grow by up to 12% and the casings will get taller. Based on all of the latest rumors,...
tinypod apple watch

TinyPod Turns Your Apple Watch Into an iPod

Wednesday July 17, 2024 3:18 pm PDT by
If you have an old Apple Watch and you're not sure what to do with it, a new product called TinyPod might be the answer. Priced at $79, the TinyPod is a silicone case with a built-in scroll wheel that houses the Apple Watch chassis. When an Apple Watch is placed inside the TinyPod, the click wheel on the case is able to be used to scroll through the Apple Watch interface. The feature works...

Top Rated Comments

ashdelacroix Avatar
9 months ago

Of all the people to sit down with why her? He’d be better off with…well…a journalist…ideally from a tech background like Zoe Thomas.
She did a great job. He's been more open with her than with anyone else.
Score: 22 Votes (Like | Disagree)
a m u n Avatar
9 months ago
Great interview!

Tim Cook is undoubtedly one of the best CEOs Apple could have. I don’t even want to think about the pressure the future CEO will be under to maintain such high standards.
Score: 21 Votes (Like | Disagree)
Sorinut Avatar
9 months ago

Pretty much all of Apple's success during Tim Cook's tenure can be directly attributed to Steve Jobs. The only good things to come from Apple which arguably weren't part of Steve's plans were a few Apple TV+ shows and the transition of the Mac over to ARM. But even those arguably started under Steve.
Steve had been dead for a decade. He personally picked Cook as his replacement, and asked told him to run the company as he saw fit, not as Steve would. This quasi-hero worship of Jobs is obnoxious.

Time to move on.
Score: 20 Votes (Like | Disagree)
Infodataset Avatar
9 months ago
Cant wait for the new changes after cook
Score: 19 Votes (Like | Disagree)
Chuckeee Avatar
9 months ago

Of all the people to sit down with why her? He’d be better off with…well…a journalist…ideally from a tech background like Zoe Thomas or Mark Gurman.
Heck, If I was to spend a hour with someone I would pick Dua Lipa over Zoe Thomas or Mark Gurman too.



Attachment Image
Score: 14 Votes (Like | Disagree)
Wizard_of_Woz Avatar
9 months ago

Tim Cook has been an amazing CEO. He is not Steve Jobs and that’s honestly a good thing. A lot of the things we have now we likely wouldn’t have gotten when we did it at all had jobs still been around due to his stubbornness.

I do hope the next CEO will continue his ethos without being too radical
Yeah, it is a shame we only ever saw the original Macs, Mac OS X, the iMac, iPod, iPhone, and iPad, among other things because of Steve Jobs (and company). But hey, Tim Cook is a good bean counter so there's that.
Score: 13 Votes (Like | Disagree)