Sales Gap Between iPhone 5s and 5c Narrowing Over Time
Following the initial launch weekend for the iPhone 5s and iPhone 5c last month, analytics firm Localytics reported that it was seeing about 3.5 times as many iPhone 5s units showing up as iPhone 5c units, highlighting a strong preference for the higher-priced models by early adopters. At the time, we noted that the gap was likely to narrow over time and a report last week from a separate research firm indicated that the margin had indeed fallen to two-to-one.
Localytics has now published a new report that provides a more complete look at the data over the past month, revealing how the iPhone 5c has been steadily gaining traction both in the U.S. and abroad, with the iPhone 5s-to-iPhone 5c ratio falling to 1.9 in the U.S. and 2.3 globally. Localytics' numbers are cumulative since launch, indicating that the current sales ratios are even closer.
The iPhone 5s remains in very short supply, with carriers such as Verizon indicating that they could have sold even more units of the device had supplies been readily available. The iPhone 5c, in contrast, has seen good supplies throughout Apple's distribution channels, allowing the company to meet demand. As a result, the ratios at which the devices are being seen are not exactly reflective of true demand, but it seems clear that demand is evening out a bit following the initial surge from early adopters focused on the iPhone 5s. As more mainstream customers look to upgrade when their current contracts run out, demand for the two lines may end up being in significantly closer balance.
Popular Stories
Apple will adopt the same rear chassis manufacturing process for the iPhone SE 4 that it is using for the upcoming standard iPhone 16, claims a new rumor coming out of China. According to the Weibo-based leaker "Fixed Focus Digital," the backplate manufacturing process for the iPhone SE 4 is "exactly the same" as the standard model in Apple's upcoming iPhone 16 lineup, which is expected to...
Apple typically releases its new iPhone series around mid-September, which means we are about two months out from the launch of the iPhone 16. Like the iPhone 15 series, this year's lineup is expected to stick with four models – iPhone 16, iPhone 16 Plus, iPhone 16 Pro, and iPhone 16 Pro Max – although there are plenty of design differences and new features to take into account. To bring ...
A widespread system failure is currently affecting numerous Windows devices globally, causing critical boot failures across various industries, including banks, rail networks, airlines, retailers, broadcasters, healthcare, and many more sectors. The issue, manifesting as a Blue Screen of Death (BSOD), is preventing computers from starting up properly and forcing them into continuous recovery...
Israel-based mobile forensics company Cellebrite is unable to unlock iPhones running iOS 17.4 or later, according to leaked documents verified by 404 Media. The documents provide a rare glimpse into the capabilities of the company's mobile forensics tools and highlight the ongoing security improvements in Apple's latest devices. The leaked "Cellebrite iOS Support Matrix" obtained by 404 Media...
Apple is seemingly planning a rework of the Apple Watch lineup for 2024, according to a range of reports from over the past year. Here's everything we know so far. Apple is expected to continue to offer three different Apple Watch models in five casing sizes, but the various display sizes will allegedly grow by up to 12% and the casings will get taller. Based on all of the latest rumors,...
If you have an old Apple Watch and you're not sure what to do with it, a new product called TinyPod might be the answer. Priced at $79, the TinyPod is a silicone case with a built-in scroll wheel that houses the Apple Watch chassis. When an Apple Watch is placed inside the TinyPod, the click wheel on the case is able to be used to scroll through the Apple Watch interface. The feature works...
