iPhone Approaches 10% of U.S. Installed Mobile Phone Base
comScore today released the results of its latest survey of mobile phone usage in the United States, revealing that Apple is quickly approaching a 10% share of the U.S. mobile phone market. Among the top mobile phone manufacturers, Apple led the pack in growth between the three-month period ending in May and the period ending in August, growing by 1.1 percentage point to hit 9.8% of the U.S. market.
![comscore_aug11_mobile comscore aug11 mobile](https://cdn.statically.io/img/images.macrumors.com/t/gH04QtEiVFz8E2NN18WcBI4QWIk=/400x0/article-new/2011/10/comscore_aug11_mobile.png?lossy)
Looking specifically at smartphones and measuring platforms instead of manufacturers, Apple checked in at 27.3% of the market, up 0.7% over the prior period but trailing Android's 5.6 percentage point growth.
![comscore aug11 smartphone](https://cdn.statically.io/img/images.macrumors.com/t/r4wJBIzJlTjKrNV2Vjls_iITCpU=/400x0/article-new/2011/10/comscore_aug11_smartphone.png?lossy)
The reports also highlight the rapid deterioration in Research in Motion's market share. Apple and RIM had been neck and neck in share just four reports ago, covering the February-April 2011 period, but RIM has fallen to under 20% of the smartphone market as Apple has surpassed 27%.
comScore's surveys track installed user base rather than recent sales as tracked by many other firms. As a result, comScore's numbers react more slowly to changing trends in mobile phone sales than shorter-range measures of recent sales. But comScore's numbers would be more accurate reflections of actual consumer usage given typical upgrade cycles on the order of 18 months for average users.
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