Apple Launches 'AppleCare+' with Accidental iPhone Damage Coverage

applecare plus iphone
Alongside all of today's other announcements, Apple also quietly debuted AppleCare+ for the iPhone, a new extended warranty program that also includes coverage for up to two incidents of accidental damage with a $49 service fee. The new AppleCare+ offering is valid for all iPhone models and is priced at $99.

Every iPhone comes with one year of hardware repair coverage and 90 days of telephone technical support. AppleCare+ for iPhone extends repair coverage and technical support to two years from the original purchase date of your iPhone and adds coverage for up to two incidents of accidental damage due to handling, each subject to a $49 service fee.

Basic AppleCare for the iPhone, which is no longer available, had been priced at $69.00 but did not cover accidental damage.

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Top Rated Comments

mtbgtr Avatar
167 months ago
My wife had her iPhone 4 on the roof of her car then drove off. Phone was demolished, she then took the pile that was left back to Apple store and they replaced it for free. I like that plan better.
Score: 7 Votes (Like | Disagree)
Chaos123x Avatar
167 months ago
Now my iPhone will finally go naked!
Score: 3 Votes (Like | Disagree)
Awjvail Avatar
167 months ago
$49 service fee? On top of the $49 premium over regular AppleCare?

Score: 3 Votes (Like | Disagree)
Shrink Avatar
167 months ago
They charge $200 to replace your phone, so this is $50 off. It only becomes valuable if you have to replace it due to damage though.

True. But isn't that "if" the basis of all insurance? ;)
Score: 2 Votes (Like | Disagree)
Doctor Q Avatar
167 months ago
My wife had her iPhone 4 on the roof of her car then drove off. Phone was demolished, she then took the pile that was left back to Apple store and they replaced it for free. I like that plan better.
I wonder if they'll be less likely to do that now that this new paid plan for accidental damage has been added.
Score: 2 Votes (Like | Disagree)
EricNau Avatar
167 months ago
So, essentially identical to SquareTrade, with the Genius Bar experience.

Remember that many credit cards will add an additional year of basic warranty coverage to electronics (for a total of 2 years), and offer 90-day purchase assurance which covers accidental damage AND theft. For free.
Score: 2 Votes (Like | Disagree)