In response to Apple's claim of selling 5 times as many songs as Napster in it's first week of operation, Napster's CEO, Chris Gorog, responded in an TechNewsWorld article.
Gorog expresses doubts over the statistics that Apple cited, and anticipates future growth for Napster:
"We expect as soon as we get the word out to consumers that Napster is back, it will significantly impact our growth," Gorog said in an exclusive interview with TechNewsWorld. "We would also expect to be taking away market share from Apple on a weekly basis."
Beyond an advertising campaign, Napster is also partnering with Penn State to provide their students unlimited access to Napster's catalog of songs through their subscription service. Not all students are happy about this deal, and some feel that the money could be better spent. Still, this could represent a significant amount of mindshare if replicated at other colleges.
Apple claims they currently hold 80% marketshare of all legal music downloads and have some substantial marketing campaigns on the horizon (Pepsi, McDonalds?). Steve Jobs also made claims yesterday that the online music download business is not profitable by itself, and that MusicMatch and Napster have "started money losing businesses".
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Thursday July 18, 2024 4:18 am PDT by Tim Hardwick
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A widespread system failure is currently affecting numerous Windows devices globally, causing critical boot failures across various industries, including banks, rail networks, airlines, retailers, broadcasters, healthcare, and many more sectors. The issue, manifesting as a Blue Screen of Death (BSOD), is preventing computers from starting up properly and forcing them into continuous recovery...
Apple is seemingly planning a rework of the Apple Watch lineup for 2024, according to a range of reports from over the past year. Here's everything we know so far. Apple is expected to continue to offer three different Apple Watch models in five casing sizes, but the various display sizes will allegedly grow by up to 12% and the casings will get taller. Based on all of the latest rumors,...
