Colin Lewis

Marketer I Educator I Keynote Speaker I Author I eCommerce, Retail Media, Marketplace Expert. Motorsport fanatic since I could walk.

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Marketplaces: Understanding the Opportunity For Retailers & Brands

Marketplaces: Understanding the Opportunity…

July 11, 2024

47 likes7 comments

Market Effectiveness Lessons from F1

Market Effectiveness Lessons from F1

November 18, 2022

34 likes15 comments

What do we believe today that will be proven false tomorrow?

What do we believe today that will be proven…

June 7, 2021

20 likes6 comments

Get the most out of DMX Dublin – even before you turn up!

Get the most out of DMX Dublin – even before…

March 2, 2020

51 likes

Why Should you read the Classic Marketing Texts?

Why Should you read the Classic Marketing…

January 27, 2020

48 likes24 comments

99% is the Number You Need to Know

99% is the Number You Need to Know

September 2, 2019

30 likes3 comments

Marketing education has to change

Marketing education has to change

May 6, 2019

20 likes4 comments

What is the Secret of Success for Direct-to-Consumer brands: owning the total Customer Experience

What is the Secret of Success for…

February 24, 2019

25 likes

What is the Secret Sauce of Successful Chinese Brands?

What is the Secret Sauce of Successful…

February 7, 2019

16 likes

What we can learn from China about the future in 2019, the Year of the Pig: Scale, Speed and Convenience

What we can learn from China about the…

February 5, 2019

47 likes3 comments

What do marketers believe today that will be proven false tomorrow?

What do marketers believe today that will be…

December 9, 2018

13 likes

Think Black Friday or Cyber Monday is big? They are NOTHING compared to Singles’ Day in China

Think Black Friday or Cyber Monday is big?…

November 22, 2018

12 likes

The deafening silence of the recruiting machine. I think that recruitment is broken.

The deafening silence of the recruiting…

October 7, 2018

80 likes21 comments

FMCG Marketers can learn lots from B2B Marketing. Time to wake up!

FMCG Marketers can learn lots from B2B…

September 23, 2018

26 likes1 comment

I'm not a fan of Twitter. But I'm wrong…

September 13, 2018

22 likes7 comments

Blue-chip FMCG Brands are now the WRONG Choice for Marketing Careers

Blue-chip FMCG Brands are now the WRONG…

September 9, 2018

1,702 likes119 comments

In 1836, French physician Pierre Louis conducted the first clinical trials creating evidence-based medicine.

In 1836, French physician Pierre Louis…

May 23, 2018

14 likes2 comments

Machiavelli was right: it is better to be virtuous than fortunate

Machiavelli was right: it is better to be…

November 8, 2017

14 likes

Conventional wisdom is wrong; forget about what you read about marketing leadership.

Conventional wisdom is wrong; forget about…

September 28, 2017

10 likes

Friction is the one thing between you and more sales.

Friction is the one thing between you and…

August 21, 2017

15 likes