Excited about NECTAR's launch? Want to learn more about the sensory datasets we're building? Join us for a webinar on Wednesday, July 24th at 12 pm PST (3 pm EST). We'll cover: 🌱 Introduction to the NECTAR initiative 🌱 Introduction to our insights partner Palate 🌱Key findings from our inaugural "Taste of the Industry 2024" report (the world's largest public sensory analysis of plant-based meats) 🌱How you can use these insights & get involved with future NECTAR research Sign up today >>> https://lnkd.in/gqC6r3NC #webinar #sensorydata #plantbased
NECTAR
Research Services
San Francisco, California 159 followers
Accelerating the protein transition with taste
About us
An initiative of Food System Innovations, NECTAR is on a mission to accelerate the protein transition with taste. NECTAR conducts rigorous sensory analyses, celebrates exceptional products, and supports brands in enhancing their offerings. By bringing an evidence-base to taste, NECTAR envisions a future where doing good tastes great.
- Website
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www.nectar.org
External link for NECTAR
- Industry
- Research Services
- Company size
- 2-10 employees
- Headquarters
- San Francisco, California
- Founded
- 2024
Updates
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Our inaugural report, Taste of the Industry 2024, found exciting promise for consumer acceptance of plant-rich (blended) meat products! Thanks to Anay Mridul from Green Queen Media for his coverage of our findings. More research is needed, but plant-rich meat could be the gateway to meaningful reductions in global meat consumption. That's why Food System Innovations is excited to be hiring a Category Innovation Director to work on defining this burgeoning sector of the industry & making blended meat mainstream. What are your thoughts on plant-blended meat? Is it the future? Read the article here: >>>> https://lnkd.in/guWS-bcw Job posting here: >>>> https://lnkd.in/g5FUunxU #plantrich #blendedmeat #hybrid #alternativeprotein #innovation
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Laura Brehaut covered NECTAR's Taste of the Industry 2024 report for the National Post, Inc. Read her piece below: #plantbased #sensorydata #taste
Plant-based nuggets outperform chicken nuggets in world's largest blind tasting. “It wasn’t just one brand that outperformed. Multiple brands overperformed on taste, which is really exciting,” says Caroline Cotto, director of NECTAR
Plant-based nuggets outperform chicken nuggets in world's largest blind tasting
nationalpost.com
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🚀 We’re LIVE! 🚀 Food System Innovations is thrilled to officially launch #NECTAR, a new initiative dedicated to accelerating the protein transition with #taste. Today, we unveil our inaugural report, Taste of the Industry 2024, the world’s largest public sensory analysis of plant-based meats. 🌱 Download the free report today to see: 🍗Which #plantbased products outperformed animal benchmarks ⭐Which products are top-taste performers ❗What consumers are demanding from plant-based products 🍔What is plant-blended meat and why might it be the future 📊 Explore the full Taste of the Industry 2024 report: www.nectar.org/research Our mission at #NECTAR is to support brands in creating exceptional plant-based products that delight consumers and drive sustainable market adoption. By delivering comprehensive, data-driven insights, we aim to foster pre-competitive innovation and collaboration across the alternative protein industry. Visit www.nectar.org for more information & join us on this journey towards a more delicious and sustainable future! #PlantBased #AlternativeProtein #SustainableFood #Innovation #TasteMatters #NECTAR #ProteinTransition