"“AI is additive to what we can do as humans, and it will revolutionize how sellers operate.” 🤖 That was one of the key snippets from the Sales 3.0 Conference, last month. Kudos to Jennifer Stanley and Richelle Deveau for sharing their latest thinking in B2B Marketing & Sales. This LinkedIn article sums up the top three insights from the conference. #McKinseyGMS #B2BSales #Growth #GenAI
McKinsey Growth, Marketing & Sales
Advertising Services
New York, New York 18,646 followers
Helping clients grow faster than the market
About us
We help clients grow faster than the market.
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http://www.mckinsey.com/business-functions/marketing-and-sales/how-we-help-clients
External link for McKinsey Growth, Marketing & Sales
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- Advertising Services
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- 10,001+ employees
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Updates
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"“Four themes have been most resonant when scaling companies: focus, simplification, alignment, and repetition.” 📈 Hear Scott Johnston, CEO of app development platform Docker, Inc, explain his learnings on how to achieve fast-growth success in our new podcast. And to keep up with every episode of McKinsey on Building Products, follow the podcast links in the comments. 👇 #McKinseyGMS #Growth #Leadership #CEO
Scott Johnston on designing and building scalable platforms
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In the consumer goods industry, growth stories have become increasingly hard to find… 🔎 Shareholder returns have fallen from the top to the bottom quartile. It’s a position that calls for ambitious change. 🛟 That’s what our latest article is about: ‘rescuing the decade’ with strategic M&A, resource reallocation, and AI-powered innovation. CPG leaders looking for the right growth questions to ask of their businesses – this is a great read for you. 👇 #McKinseyGMS #ConsumerInsights #CPG #B2B2C #ConsumerTrends #SustainableGrowth
Rescuing the decade: A dual agenda for the consumer goods industry
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🚩 “Complacency is the enemy of growth” 🚩 Leaders have long appreciated the power of investing in adjacent and breakout businesses. But discernment is the quality that sets outperformers apart. 🧐 Our Courageous Growth Report shows that C-suite leaders who successfully pursued adjacencies with a clear ‘right to win’ achieved 12% higher excess TSR growth than sub-industry peers. 💪 For five more of today’s most powerful leadership strategies – and details of their tangible business impact – follow the link ⬇️ https://lnkd.in/eH3rRU-a #CourageousGrowth #McKinseyGMS #McKinseyOnGrowth
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🌍 EU consumer confidence is on the up – albeit cautiously… Since the last quarter, more stable inflation, medical advancements, and a stronger job market have spurred the uptick in optimism. That means a variety of sectors look set to benefit, including: 🏨 Hotels 🛫 Flights 🏡 Home improvements 🏋🏼 Outdoor and fitness equipment Our ConsumerWise team has the full insights – essential reading for retailers and CPG brands: ➡️ #McKinseyGMS #ConsumerInsight #CPG #Retail #Europe
An update on European consumer sentiment: A sunnier outlook ahead of summer?
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“Three things can give leaders a competitive edge in these uncertain times: insights, commitment, and execution.” ✔️✔️✔️ Apposite words from McKinsey & Company senior partner Michael Birshan, as he delves into the imperatives for courageous leadership in an increasingly volatile world. For Michael’s full observations, follow the link to his recent Re:think newsletter. And to keep up with the full series, subscribe via the comments. 👇 #McKinseyGMS #CourageousGrowth #Growth #Leadership
Re:think: How to go faster and further during times of volatility
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Is brand loyalty a thing of the past? 💔 Not necessarily – but it’s not what it once was. The supply disruptions that forced consumers to shop around during the pandemic have stuck. It’s a trend that’s even reached traditionally loyal older consumers. So, are there any winners? 🤔 Our great new report has the answers to this and a host of other questions on the ‘State of the Consumer’ in 2024. Check it out below ⬇️ https://lnkd.in/eZU-iXfs #ConsumerInsights #ConsumerBehavior #BrandLoyalty #McKinseyGMS
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Does your business have a superpower? 🏋️ Our fantastic new article analyzes the distinctive capabilities – or ‘superpowers’ – that make the ‘Magnificent Seven’ and the ‘Granolas’ enduringly stand out from the pack. 🚀 Some of these companies even boast more than one superpower! 🤩 For execs seeking the ingredient to lift their companies to the 🔝 – this is a great read. Many thanks to our authors Bradley Mendelson, Harald Fanderl, Homayoun Hatami, and Liz Hilton Segel. #McKinseyGMS #Growth #Leadership #Superpower #CapabilityBuilding
Building a superpower: What can we learn from the Magnificent Seven?
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From life goals to growth goals! 🎯 🥇🥇 Two-time Olympic gold medal winner Alistair Brownlee MBE spoke with Philipp Hillenbrand at McKinsey Digital’s recent Unleashing Disruptive Growth event in Barcelona. Alistair’s insights on strategically facing the physical and mental challenges of elite sport offer so much to compel and inspire business growth leaders. For an exclusive look into a champion’s mindset, follow the link below. ⬇️ #LeapbyMcKinsey #Growth #GrowthStrategy #Leadership
In the long run: What leaders can learn from an Olympic gold medalist
mckinsey.com
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Three reasons that leadership development should be front of mind for startups: 🚩 80% of start-ups fail. Developing great leadership can help to overcome the pitfalls. ⚖️ Investors see value in great leadership. It can help to boost market value by 30%. 🚀 Revenue growth is linked to leadership. Teams with a shared and meaningful vision are 1.9x more likely to have above-median financial performance. Developing these winning traits means founders and senior execs asking themselves four key questions… Follow the link to find out more➡️ #McKinseyGMS #Growth #Leadership #FutureLeaders #StartUps
Ready. Set. Scale. Shaping leaders for hypergrowth
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