Associations Now

The path to boards is usually straightforward. But to build a better board, your association needs to streamline onboarding and focus on these three pillars of governance: https://lnkd.in/e_tF2Viu

Are your marketing emails hitting their target? A new report from Higher Logic finds that automated email marketing campaigns yield higher open and click rates. Learn more: https://lnkd.in/gvb2cjZR

Considering rehiring former employees? Associations can benefit from the experience and adaptability of “boomerangs.” Here are tips to welcome them back effectively. https://lnkd.in/g6KPe-Sb

Despite the stresses that organizations are facing today, a new survey found that many associations have a positive outlook, especially when it comes to revenue and membership enrollment. Find out why: https://lnkd.in/gyjv65c9

Leadership in 2024 faces challenges retaining talent amid the Great Resignation wave. Ensure your organization prioritizes employee well-being and fosters an environment where career growth thrives. Read on to learn how to lead with intention so that your team remains engaged and motivated. https://lnkd.in/gggTEtWT

The role of the middle manager is evolving. Since the pandemic, they’ve become cultural ambassadors that emphasize collaboration and coaching over supervision. Association executives can leverage this shift by engaging middle managers as key players in their organization’s structure. Read on to learn how to empower these vital employees: https://lnkd.in/gA4ju7FU

It’s time for associations to rethink their membership models. McKinley Advisors’ new report, “Membership Reset: Delivering on the Promise of Membership,” highlights the importance of making membership a core focus, not an afterthought. Learn more: https://lnkd.in/gre4-M9H

Effective board orientation is key to building an ironclad culture. Vista Cova's new handbook, “Board Preparedness: Ready to Lead From Day 1,” is the perfect resource for associations looking to streamline and enhance their orientation processes. Read on and learn how to set your board members up for success from the very start! : https://lnkd.in/gcHhupMn

Associations have a wealth of member data, but are they leveraging it effectively in their revenue strategies? Explore insights from industry leaders on maximizing data-driven opportunities for growth: https://bit.ly/4clpXCy

Stay ahead of the curve with cutting-edge sales strategies for associations! Learn from industry leaders Brittany Shoul from MCI USA and Lewis Flax from Flax & Associates LLC, who share their tactics for driving revenue growth and building lasting partnerships: https://lnkd.in/ee788bPG