Rubén D.’s Post

12 Steps to Build a Go-to-Market Strategy 🎯 1. Identify the buying center and personas. 2. Craft a value matrix to help identify messaging. 3. Test your messaging. 4. Optimize your ads based on the results of your tests before implementing them on a wide scale. 5. Understand your buyer’s journey. 6. Choose one (or more) of the four most common sales strategies- The Self Service model, The Inside Sales Business Model, The Field Sales Business Model, The Channel Model 7. Build brand awareness and demand generation with inbound and/or outbound methods. 8. Create content to get inbound leads. 9. Find ways to optimize your pipeline and increase conversion rates. 10. Analyze and shorten the sales cycle. 11. Reduce customer acquisition cost. 12. Strategize ways to tap into your existing customer base. Source: Stefan Groschupf, HubSpot

Top 10 accelerators that you can apply at a super early stage 👇 1. Y Combinator | Pre-Seed, $500k for ~10% 2. Entrepreneur First | No team, $250k for ~9% 3. South Park Commons | Pre-Idea, $1M 4. Antler Global | Pre-Seed, $250k for 9% 5. Sequoia Capital | Pre-Seed, Seed $500k - $1m 6. HF0 Residency | Pre-Seed, $500k uncapped + 3% 7. Pioneer Fund | Pre-Idea, $20k for 1% 8. Pear VC | Pre-Seed, $250K - $2M 9. Techstars | Pre-Seed, $100k for 6% 10. Andreessen Horowitz (a16z) Start Program | Pre-Seed. $500k - $1m Which one would you add to the list? Source: Yurii Rebryk Check my free newsletter for more insights: https://lnkd.in/dtifw4mC

The Perfect Pitch Deck Lessons From Analyzing 350+ Startup Pitch Decks 👇 🔹 The 10 Slides you must have 🔹 The Do's and Don'ts of a Startup Pitch Deck 🔹 Startup Pitch Deck Examples Check my free newsletter for more insights: https://lnkd.in/dCpgAYjt

European Investment Bank Pledges €350 Million to Largest Spanish VC Fund 🚀 This venture capital fund, managed by Mundi Ventures and with a target size of EUR 1 billion, will operate on a pan-European level to support the growth of leading companies with a focus on Deep Tech and Climate Tech. We continue! https://lnkd.in/e-DFud2j

An investment memo is a clear and concise articulation of the key components of your company and what the rationale is for investing in it. Writing one helps clarify your company’s story and pitch. VCs also write investment memos of their own, so doing the work for them is a way to incept your vision of the memo into their brains. A memo is particularly effective if you can write well. It stands better on its own as the deck (sent ahead of time) can miss context provided by your voiceover. Here is the template Y Combinator uses to guide founders in drafting their memos 👇 Check my free newsletter for more insights: https://lnkd.in/dCpgAYjt

Has the VC industry hit bottom? According to PitchBook data, the number of active investors in European VC has shrunk by over 50% in the past year, while 38% of VCs disappeared from dealmaking in the US in 2023. With fewer investments, some firms no longer need as many employees to source and execute deals: - Octopus Ventures laid off 16% of its investment team a month ago. - In 2023, Sequoia shed one-third of its talent team. - Y Combinator let go of 17 employees earlier this year. - Startup accelerator Techstars laid off 20 employees in January. Interested in startups and venture capital? Check my free newsletter for more insights: https://lnkd.in/dCpgAYjt