Your Monthly Guide to Influencer Marketing Success 💪 A Must-Read
Jessy Grossman
🔥 Influencer Marketing Community Founder (🔗 below) 🎙️ Podcast Host (🔗 below) 🙌 Professional Hype Girl 🎤 Professional Speaker 👯♀️ Recruiter for Influencer Marketers via Tribe Monday JOIN WIIM (linked below👇)
How do you like our newsletter refresh?? Oh, the little things that business owners hope other people care about or notice... 🤣
Here we are in April, a quarter of the year has flown by, and there's a lot to take in.
The job market feels bleak, Florida is banning social media for kids under 13, and people are leaning more into WIIM than ever.
If you're longing for community, mentorship, and education, we're here for you. Don't wait to become a member (and check out our newest membership just for creators detailed below).
New on the Pod
Did you know that women's adoption of AI is happening at a much slower rate than men? This has huge implications and could hinder your earning potential.
It's so important that we are at the forefront of innovation and progress in our industry. But how do we use AI in our work?
This week I chatted with Steph Martin, member and mentor of WIIM (book your session here). We also chatted about:
◾Starting an influencer program in house from scratch
◾How to successfully market products of "taboo topics" such as sexual health, lingerie, hair loss, etc.
◾Influencer rates
◾AI in influencer marketing
Community Updates
We're coming to a city near you!
We've got local meetups coming to NYC, LA, Chicago, Nashville, Boston, Dallas, Austin, San Francisco, Miami, Charlotte, Atlanta, London and MORE. Want to be the first to know once we announce the dates? Members get first access to tickets. Sign up to get notified when we announce quarterly meetups in your city.
We beta launched our freelancer pitch tool
Think of it as LinkedIn meets Canva. Keep an eye out for our general launch in the coming months. Are you a WIIM member and want to beta test it? Please comment below.
Want to try WIIM for free?
Attend an upcoming info session where you'll learn all about how to maximize the benefits of our membership and get a promo code to try us free.
We are beta testing our first Creator Membership
It's been a long time coming, but we're finally beta testing a brand new membership just for creators! Right now it's only $4.99 per month 😲 and you'll get access to a creator-only community, access to ask our industry experts your burning questions, submit yourself for castings through our incubator, and attend our virtual events.
Modash interviewed influencer marketing pros to help you determine which tasks you can automate and which ones you shouldn’t. We love automation but there's so much to keep in mind if you're going to do it right. This post is a must read.
Our Next Webinar
Join us this Friday, April 5 at 1pm EST for a great, interactive panel.
We've seen influencer marketing evolve from being focused on brand awareness to being focused on performance and now a blend of both. During this conversation, we'll be debating brand marketing vs performance marketing. It all comes down to being strategic with the partners, the type of content, CTAs and things like usage to maximize exposure.
You'll hear from Jolie Jankowitz, Crystal Duncan, Bette Ann Fialkov, and Steph Martin.
This conversation will be recorded but we always suggest tuning in live because it's more fun to watch together 😊
Upcoming Events
Virtual & in-person meetups tailored to the creator economy
We've just announced new events that you're not going to want to miss. Learn about freelancing, TikTok ads directly from our friends at TikTok, and more. Replays available for registrants. Members attend free!
Want to recruit from our upcoming job fair? Email us.
Jobs
- Executive Assistant, Operations and Influencer Marketing, Los Angeles
- Talent Manager, Los Angeles or New York
- Social Media Manager, Remote
- Director, Talent & Influencers (Lifestyle), New York
- Assistant Talent Manager, New York
Recommendations
Norris McLaughlin, P.A. provides full-service legal counsel to businesses, families, and individuals throughout New Jersey, New York, Pennsylvania and beyond.
WIIM will be with you every step of your professional journey. Our community is only as strong as its members so we hope you bring others along with you. Check out our corporate memberships.
Want to advertise with us? Head here.
Want friends in marketing? Join WIIM.
CEO/Co-Founder Of Creator Authority (LinkedIn Influencer Marketing Agency)
3mothat freelancer portal is a great idea 👍
Awesome Jessy. Count me in for the newsletter! 🙌
👨👧👧💍🎶 Helping Business Owners, Coaches, and Consultants Gain Trust and Boost Sales 🚀 with Proven Organic Tools and Strategies 🌱 | Dad of 3 Girls | Worship Musician | Brand Consultant
3moRefreshing your company's visual identity is key to staying relevant and making a lasting impression! 💼
Helping brands become visible | Fractional CMO | Former Inc. Magazine Columnist | Celeb Interviews: Mark Cuban & Marcus Lemonis
3moRefreshing your brand is always a journey, but it's worth it to stay relevant!
Follow for AI & SaaS Gems 💎 | Daily Content on Growth, Productivity & Personal Branding | Helping YOU Succeed With AI & SaaS Gems 🚀
3moRefreshing your company's visual identity is a bold move! Can't wait to see the transformation. 🎨