How do you motivate 44% of your Medicare/Medicaid Special Needs Population to get their mammogram? Hallmark Business Connections knows how.

How do you motivate 44% of your Medicare/Medicaid Special Needs Population to get their mammogram? Hallmark Business Connections knows how.

To my friends in healthcare: I know one of the toughest parts of your job is getting populations with chronic conditions and high claims engaged in their care and motivated to take certain steps toward better health. I know the biggest headaches come from the spiderweb of CMS Star Ratings, patient compliance, compensation, and profitability. I know one of your biggest concerns is working with partner organizations with the ability to securely handle HIPAA compliant data.

We've done several campaigns with huge healthcare organizations that combine custom Hallmark cards with a reminder card and the incentive of a retailer gift card to motivate prompt action.

One of our latest campaigns was targeting Medicare and Medicaid recipients with an average age of 60, encouraging them to get their annual mammogram. WE HAD A 44% RESPONSE RATE. That's an incredible achievement- not only for the organization and health plans, but for the thousands of women who took a very important step in the direction of better health.

I'm really proud and excited about the work we do at Hallmark Business Connections. Read all about it here.

http://ow.ly/zRIP302TrpP 

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