Becoming a Corporate Commspiracy Theorist

Have you heard about the Denver Airport conspiracy theory? Russell Evans has. And he's got the slide deck to prove it.

One of the most magical parts of designing each Camp ICology experience is working with our camp counselors to develop valuable, engaging, and entertaining workshops. Russell's original workshop for camp in Calgary was about...actually, I don't remember because two weeks before camp, it changed.

You can always tell when a speaker is passionate about their session so Russell changed his session theme to something he is hilariously passionate about: conspiracy theories. What he ended up presenting was so unique and so fun that it wiped away my memory of his original plan and became a camper favorite at our first Canadian event.

Tying together some wild and wonderful conspiracy theories (Fake Paul, anyone?) Russell challenged us to think of the comms conspiracy theories we've adopted and accepted over the years - and then obliterate them from our minds. For example:

• Employees have survey fatigue. (They don't, they're just tired of giving feedback and not seeing results.)
• You need a seat at "the table." (You don't, you just need to show value and ROI in your work.)
• Comms people are bad at math. (You're not, you just hate it.)

Camp ICology is a place for people to innovate, explore, and experiment. Russell's creative workshop showcased the very best of those values and left our campers with so much food for thought that we almost didn't need a snack break...almost. 😉

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If your employee comms strategy needs more happy camper and less rainy day, join us at our next camp adventure in Chicago on August 10, hosted by our friends Firstup at their incredible downtown office. Registration is open now!