About
Cendyn CRM is a next generation CRM and CDP platform that empowers hoteliers to drive direct bookings, elevate guest connections, and maximize profitability, all while building stronger relationships with guests for unprecedented success.
• Drive brand awareness and direct bookings on your website using digital marketing channels such as Meta, Google, and Metasearch.
• Leverage audiences across all your marketing channels (email, SMS, WhatsApp, Facebook and more) for a consistent and strategic approach.
• Consolidate data into a single source for unified marketing consent and brand compliance using a CRM powered by a CDP to harmonize information.
• Offer unique experiences for loyal returning guests by offering a personalized experience on your website.
• Integrate seamlessly with various hospitality tech platforms such as booking engines, loyalty, and spa to leverage multi-channel data, driving demand, and preventing revenue loss.
This product is intended for
- Marketing Specialist
- Hotel Manager
- Business Intelligence Analyst
- Hotel General Manager
- Email Marketing Manager
- Front Desk Representative
- Front Desk Staff
- Email Marketing Specialist
- Marketing Manager
- Customer Relationship Management Manager
Media
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Unified Guest Profile & CDP
Cendyn CRM focuses on data-driven insights, calculating guest lifetime value transparently, and seamlessly integrating guest data from multiple sources to provide a single source of truth. With 200+ integrations, it empowers you to control your data and deliver exceptional customer experiences. Say goodbye to developer dependencies and hello to lasting guest connections.
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Marketing Automation
Cendyn CRM redefines guest engagement via seamless two-way communication through email, SMS, WhatsApp, and social media. With our Journey Builder, effortlessly enhance the entire guest journey from pre- to post-stay, streamline processes, and boost direct reservations. Unlock audience incentives with Booking Engine Coupons, create captivating, high-conversion Landing Pages, and simplify campaign management.
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Segmentation
Revolutionize your segmentation capabilities with Audience Builder. Precisely refine your data for engaged, personalized messaging. Customize audience segments using diverse criteria, keeping data current in real time. Tailor messages using dynamic content for remarkable conversion boosts and employ geolocation targeting to ensure timely interactions. Easily craft personalized customer journeys with 200+ filters and customizable events.
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Dashboards and KPIs
Our KPI Manager, Custom Dashboards, and Cross-portfolio Reporting empower you to take control of your ROI. Gain real-time insights into user and customer activities across your marketing efforts. Integrated seamlessly with essential hotel technologies, Cendyn CRM offers accurate, centralized data, enabling you to monitor bookings, revenue, guest histories, and commissions saved.
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Sales CRM
Effortlessly oversee your deal opportunities with precision using our cutting-edge sales CRM solution, designed specifically to cater to the distinct requirements of agencies and MICE (Meetings, Incentives, Conferences, and Exhibitions) professionals. Elevate your sales processes, enhance productivity, and accelerate deal closures with the power of Cendyn CRM.