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DEEP AI by BCG brings the power of AI and humans together to enable hyper-personalized, end-to-end customer management—at scale. It empowers marketing and sales teams to use AI and technology to drive up to 40% more customer lifetime value by activating the right proposition for each individual client across its lifecycle. DEEP AI offers a suite of proprietary assets and is underpinned by a full enablement strategy to transform roles, including customer-facing teams, campaign management and CRM teams, creative teams, data scientists, and IT teams, ensuring data-centricity is at the heart of every interaction.


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