ZENDA, LLC’s Post

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“The human aspect of a business process is much more complex than a persona. Understanding the ‘workarounds’ our employees invented provided a roadmap to a transformation plan. Change management is a band-aid, not a solution.” — Business Process Owner, Fortune 50 client

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Johanna Hambrose

Transforming Operational Risk to Opportunity within the Human Context of Work

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Zenda converts frontline workarounds from risk and cost labyrinths into innovation and revenue realities. You cannot fix what you cannot see.

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