Just in time for The Tire Cologne 2024, BBE Automotive GmbH is unveiling an in-depth study on the German tire market! Based on comprehensive research since 2021, including thousands of interviews with car drivers, dealerships, and workshops, we've summarized the key findings in 10 essential insights: 1. Premium and quality tires dominate the market in contrast to Europe as a whole. 2. Brand loyalty is turning into loyalty to quality standards. 3. Budget tires have gained considerable market share and will continue to do so, Speed of growth uncertain. 4. Tires are not a high-interest product, many do not deal with the topic. 5. Growth of the all-season tire sector is as certain as climate change. 6. Purely online players are losing market share: The business model is reaching its limits. 7. Ongoing concentration/consolidation process also at wholesale and workshop level. 8. Demo tires: a segment to think about. 9. Germany is still the largest tire market in EU Europe and neighboring countries. 10. Owning a car is indispensable, but emotional attachment is declining. Stay tuned for more insights from our study and let's connect at The Tire Cologne 2024! Link for the complete study report: https://lnkd.in/gHpnGKxs #TireMarket #AutomotiveIndustry #TheTireCologne2024 #BBEAutomotive #MarketInsights
Wolk & Nikolic After Sales Intelligence GmbH’s Post
More Relevant Posts
-
🔥 Are we seeing a turning point in the automotive industry? “Auto China 2024” has sent a clear signal: Chinese car brands are ready to enter the stage and establish themselves as serious competitors. Although their market share in Germany is still small, trends indicate that a change is imminent. What does this mean for the German automotive #retail? I talked about this in an #interview with Henrik Mortsiefer for Tagesspiegel Background Verkehr & Smart Mobility. My most important points are: 👉 The shift from the classic dealer model to the #agency model offers Chinese manufacturers new opportunities to enter the German market. 👉 Chinese OEMs are focusing on partnerships with #premium brands, relying on their know-how and contacts. 👉 German dealers and OEMs have invested a lot of time and money in their sales and workshop networks as well as in their personnel - Chinese manufacturers now want to benefit from this. 👉 Even though there is no unique approach as to which distribution model Chinese OEMs will rely on, we see the key players tending towards the wholesale model. The advance of Chinese car brands is unstoppable - their strategies and innovations represent both a challenge and an opportunity for the German market. It is time for established players to strategically position themselves to not only survive this change, but to actively shape it. #Retail #Automotive #Sales #Strategy https://lnkd.in/d337S2AB Image created with Midjourney
To view or add a comment, sign in
-
Creating products first or knowing the market? We have seen a lot of products and services on the automotive market. Local companies can sell products and services to the local area. You can compete with your competitors by differentiating your products and services. Consumers will see products with added "values". Automotive become more prominent these days. And competition makes more vigor. #automotiveindustry
To view or add a comment, sign in
-
This morning Cox Automotive Inc. released the mid-month Manheim Market Insights report - including a new view measuring at EVs and Non-EV wholesale values. We continue to move towards more normalcy in the wholesale market - and that's a good thing! Check it out here: https://lnkd.in/eTCrGN5G #coxautomotive #Manheim #automotiveinsights
To view or add a comment, sign in
-
Addressing Intense Market Competition: The Profound Implications of Automobile Manufacturers' Pricing Strategies In the current global automotive market, a notable surge in price reductions is taking place, from the BMW i3's entry at 170,000 yuan to substantial discounts on both electric and combustion engine vehicles from luxury brands like BBA. These competitive pricing tactics, while enticing for consumers, raise concerns about transparency and potential future price drops. Luxury brands' aggressive discount strategies, though momentarily boosting consumer interest, also set the stage for ongoing price reductions. This dynamic leads many consumers to adopt a wait-and-see approach, anticipating further decreases. However, such reactive pricing strategies pose challenges for manufacturers, impacting profitability and driving a few brands to positive growth through strategic positioning. Joint venture brands face even greater challenges, needing to sacrifice short-term profits for market share retention through price competition. They are also investing in intelligent transformations and partnerships with tech firms to enhance product competitiveness, aligning with evolving market demands and consumer preferences. In conclusion, the current price war in the automotive sector not only reflects fierce market competition but also necessitates manufacturers to adjust their strategies. Key considerations revolve around maintaining price competitiveness, establishing transparent sales frameworks, and building consumer trust through technological innovation and enhanced services. #AutomotiveIndustry #MarketCompetition #PricingStrategies #ConsumerPsychology #MarketDynamics
To view or add a comment, sign in
-
"Balanced Demand & Supply" Managing sales in the best possible way is not easy and is a permanent challenge. It is common for supply and demand to become unbalanced. At Volkswagen R, we try to identify and seize every opportunity. And yet the principle is: Always produce ONE vehicle less than the market demands in order to keep the desirability of the R brand constantly high. We call it "Balanced Demand & Supply". Oliver Blume, CEO of the Volkswagen Group, defines the "value over volume" approach in the company, which is great! We support this 100% and are absolutely convinced of this business model. Why? This has numerous advantages. First and foremost, of course, for us as OEMs, but also for importers and dealers. Due to the high desirability of the Volkswagen R products, we keep the discount level at a reasonable level and generate reasonable margins. At the same time, due to the high level of desirability, we are paying in to Volkswagen's brand account #LoveBrand However, it is our customers who benefit most from this approach. Why? Every customer can be sure that they have bought a very special and desirable product. The residual values of the vehicles are stable and as a result, customers also benefit monetarily from this model. In this way, everyone benefits... What is your opinion on this? #Volkswagen #VolkswagenR #BalancedDemandAndSupply #PerformanceIsAMindset #MoreDriveForLife #BeautifullyStrong
To view or add a comment, sign in
-
As the landscape continues to shift, our latest report captures key insights and trends shaping the Israeli automotive market. Don't miss out on understanding the market dynamics, including vehicle registrations, brand performance, and more. Click below to read the full review: https://lnkd.in/dbhw54ws #IsraeliMarket #AutomotiveTrends #MonthlyReview
To view or add a comment, sign in
-
At our recent The Road Ahead for Automotive Retail conference we were joined by renowned industry consultant Glenn Mercer who shared his view on the industry from the USA and how the key 'forces of change' in our industry are set to impact retailers. Missed the event? Then don’t worry, you can read his views in his guest blog below 👇 #blog #automotiveindustry #carsales #automotiveretail
The road ahead for automotive retail: The view from America — Auto Trader Insight
autotraderinsight-blog.co.uk
To view or add a comment, sign in
-
#Automotive #Tire #AfterMarket #Market Size and Projections The Automotive Tire AfterMarket Market Size was valued at USD 100 Billion in 2023 and is expected to reach USD 140.7 Billion by 2031, growing at a 2% CAGR from 2024 to 2031. The report comprises of various segments as well an analysis of the trends and factors that are playing a substantial role in the market. The global Automotive Tyre Aftermarket Market is currently witnessing strong expansion, driven by multiple factors. The expansion is being driven by the growth in vehicle ownership, the increasing demand for replacement tyres caused by wear and tear, and the rapid growth of the automotive industry. Moreover, tyre manufacturing is being improved by technological breakthroughs, which are increasing the durability and performance of the products. This is in turn contributing to the growth of the market. Furthermore, the increasing prevalence of online shopping platforms is granting consumers convenient entry to a diverse array of tyre choices, hence fostering the rise of the industry. Given the combination of these factors, the Automotive Tyre Aftermarket Market is expected to experience substantial expansion in the upcoming years. key Players Bridgestone Americas, The Michelin Group Continental Agency The Goodyear Tire & Rubber Company PIRELLI & C. S.P.A.
To view or add a comment, sign in
-
𝗨𝘁𝗶𝗹𝗶𝘁𝘆 𝗔𝗧𝗩 𝗣𝗮𝗿𝘁𝘀 𝗠𝗮𝗿𝗸𝗲𝘁 𝟮𝟬𝟮𝟰-𝟮𝟬𝟯𝟬. 𝗥𝗲𝘀𝗲𝗮𝗿𝗰𝗵 𝗥𝗲𝗽𝗼𝗿𝘁 The report offers a comprehensive overview of the Utility ATV Parts industry chain development, encompassing both Personal (Tires, Car Shelf) and Commercial (Tires, Car Shelf) segments. It provides insights into the market status of key enterprises in developed and developing markets, examining cutting-edge technology, patents, applications, and trends. 𝗧𝗼 𝗞𝗻𝗼𝘄 𝗗𝗲𝗺𝗮𝗻𝗱 𝗼𝗳 𝗨𝘁𝗶𝗹𝗶𝘁𝘆 𝗔𝗧𝗩 𝗣𝗮𝗿𝘁𝘀 𝗠𝗮𝗿𝗸𝗲𝘁. 𝗥𝗲𝗾𝘂𝗲𝘀𝘁 𝗳𝗼𝗿 𝗦𝗮𝗺𝗽𝗹𝗲 𝗣𝗗𝗙: https://lnkd.in/d-cBui9w Regional analysis highlights steady growth in North America and Europe, driven by government initiatives and increasing consumer awareness, while Asia-Pacific, especially China, leads the global Utility ATV Parts market due to robust domestic demand, supportive policies, and a strong manufacturing base. The report presents a holistic understanding of the industry, offering detailed insights into individual components and stakeholders, and analyzes market dynamics, trends, challenges, and opportunities within the Utility ATV Parts sector. *𝗕𝘆 𝗧𝘆𝗽𝗲: Tires, Car Shelf, Engine, Motor, Battery, Lamps, Electric Circuit Material *𝗕𝘆 𝗔𝗽𝗽𝗹𝗶𝗰𝗮𝘁𝗶𝗼𝗻: Personal, Commercial *𝗕𝘆 𝗥𝗲𝗴𝗶𝗼𝗻: North America, Europe, Asia-Pacific, South America, Middle East & Africa *𝗕𝘆 𝗞𝗲𝘆 𝗣𝗹𝗮𝘆𝗲𝗿𝘀: Aisin Seiki Co Ltd, BRP-Rotax GmbH & Co KG, Honda, Polaris Industries Inc, TEAM Industries, Yamaha Motor Corporation, USA, HYDRATREK INC #UtilityATVParts #ATVComponents #OffRoadVehicleParts #ATVTechnology #MarketAnalysis #AutomotiveIndustry #ATVAccessories #ManufacturingTrends #RegionalMarkets #ConsumerAwareness #TechnologyTrends #MarketOpportunities #UtilityVehicles #CommercialATVParts #PersonalATVParts #GlobalMarket #ChinaATVMarket #NorthAmericaMarket #EuropeMarket #AsiaPacificMarket #IndustryInsights #ATVTrends #InnovationInATVParts #GovernmentInitiatives #MarketDynamics
To view or add a comment, sign in
-
🚗🌟 The automotive landscape is evolving, and staying ahead is key! The "New Entrants Report" from Auto Retail Network is your guide to the game-changers in the UK retail market. The report offers a deep dive into the strategies and innovations of new brands entering the scene. From electrification trends to pioneering retail models, it's a treasure trove of insights for industry professionals and enthusiasts. In a rapidly transforming industry, knowledge is power. Whether you're deeply involved in the sector or just passionate about automobiles, this report provides essential information to understand the changing dynamics and seize new opportunities. Order your copy of the report here: https://bit.ly/45nzmWu, and join the dialogue about how these new entrants are shaping the future of UK automotive retail. The production of the New Entrants Report 2023 has been supported by Auto Trader Insight. 🚀📈 #AutoRetail #NewEntrants #AutomotiveInnovation #NewBrands #MarketTrends #AutoRetail #AutomotiveInsights #IndustryInsights #dealership #automotiveindustry #automotive #newcars #usedcars #cardealers #oldercars #IndustryNews #EVs #OEMS
New Entrants Report 2023 - Auto Retail Network
https://www.auto-retail.co.uk
To view or add a comment, sign in
4,599 followers