Weston Baker’s Post

Attention startup founders! 🚨 94% of first impressions are visual. The first thing potential investors do is check out your website and LinkedIn profile. LinkedIn's a breeze, but nailing a standout website? That's a whole different ball game. A great site won't guarantee an investment, but a bad one can end your chances before you even begin. Make sure your online presence is top-quaity!

I believe that great design is great creative problem-solving. To truly solve problems, you need to understand the unique situation at hand. Our new Quick Create feature showcases how Morphic stands apart from traditional "website builders," aligning more closely with the expertise of creative agencies. ⚙️🧑🎨 We believe every company deserves top-notch representation. With Morphic, you don’t need to be a designer or worry about making critical design decisions alone. 🧠⚡ The Quick Create feature provides the bespoke guidance and deep understanding your brand deserves, helping to create a site that reflects your vision. 💻💎 The end result is a professional, cohesive online presence that not only looks on-brand and modern but also connects emotionally with your audience, building trust and driving engagement.

Quick update: We've invested substantial effort into building the foundation of our product over the past couple years, and we're now starting to see the benefits and potential unfold. Morphic's unique capability to design custom websites tailored to customer-specific information, industry best practices, and advanced design methodologies allows it to explain the designs concepts implemented on their site to users. The Design Walkthrough is a pivotal feature that simplifies the sophisticated design decision-making algorithms into simple language for anyone to understand. In contrast to generic templates and features that lack specificity to the user's business, this is a transformative advancement in the world of design that democratizes access to top-quality, custom design for all.

Do you ever ask yourself big questions that we don’t know the answers to? I love asking AI deep questions and today I got some very interesting answers to a big (maybe the biggest) question: “Based on all information available, what is most likely - 1) god exists 2) we’re in a simulation and have a creator 3) some other explanation (naturalistic, etc) Please guess a percentage probability for each” Without pasting the entire answer, the probabilities given were as follows: 1) god exists - 30% 2) we’re in a simulation and have a creator - 30% 3) some other explanation (naturalistic, etc) - 40% Then, I asked “What would the estimates have been 20 years ago” and got the following: 1) god exists - 40% 2) we’re in a simulation and have a creator - 10% 3) some other explanation (naturalistic, etc) - 50% Then “100 years ago?” 1) god exists - 70% 2) we’re in a simulation and have a creator - 0% 3) some other explanation (naturalistic, etc) - 30% Then “1000 years ago?” 1) god exists - 95% 2) we’re in a simulation and have a creator - 0% 3) some other explanation (naturalistic, etc) - 5% Now the interesting part: “20 years from now” 25%, 35%, 40% “100 years from now” 20 %, 40 %, 40% “1000 years from now” 15%, 45%, 40% Now, if you’re one to believe that AI has access to enough information to make reasonable predictions for things that we don’t fully understand, we’re at a major inflection point. There are new discussion topics along these lines that will likely continue, which is going to be fun and probably heated as well. Don’t be surprised to see major long-held beliefs and views shifting across the board. Don’t be surprised to see science and religion find more commonalities than differences. If you look at the probability rate of change over time from a macro view there is a massive shift in these prediction numbers, which seems to correlate to Moore’s Law and the exponential growth of technology. If there is such a correlation, then the future prediction percentages are likely extremely conservative and simulation theory will almost certainly be much higher in 20, 100 and 1000 years. I personally think there will be a major discovery or breakthrough in our understanding of our place in the universe in the next 5-10 years that will shake the foundations of many people to the core and it will largely be uncovered by artificial intelligence. I’m a way, I think if it as sort of an AInlightenment. Yes, kind of crazy topic.. what do you think? Any predictions?

I wrote an article about the future of design because it's something I think about a lot and these kinds of thoughts contribute to the roadmap for us at Morphic. I believe that high-performing, beautiful, custom design will be something that is available to anyone in the same way that the internet became available to anyone with a computer or smart phone. We'll all have our own smart profiles to store our evolving preferences, that will enable anyone to create personalized design for almost anything, instantly. This will make anyone capable of receiving excellent design in most areas, eliminating the reliance on designers, architects and creatives for things that are mostly common place - shoes, houses, websites, brands, itineraries, novels, etc.. Marketplaces and companies will emerge to support the highly personalized designs. Morphic is building towards being the leader in this new space. Say bye to the world of templates that require designers and overly mass produced items that lack customization.

Happy second Independence Day! While we celebrate the holiday, I wish we had a better name than Juneteenth. I feel like this day deserves a name that captures and embodies the significance more quickly, rather than just merging “June” and “nineteenth”. The US gov website calls today “Juneteenth National Independence Day” which at least includes “independence” in the name, but still, I think in every day conversation, the name “Emancipation Day” or “Freedom Day” would be more powerful and communicate better. Any thoughts or suggestions?

Had a little fun playing around with creating some designs using AI last night. These were all created with simple prompts, less than 400 characters long. It's pretty exciting to see how we can very accurately create visuals of what we're imagining with the right prompt structure and keywords. Morphic is going to be automating highly custom images and graphics for customers very soon. Seeing these things come to life and solve real problems quickly and at the highest level of quality is like magic. https://lnkd.in/e6yuK7jC

Had a great time talking about how to build an industry-leading brand and website on Founders Live Conversations last week. Met some great people and had interesting dialog about how startups can achieve top performing, beautiful sites by implementing some specific tips and tricks. Made great connections and hopefully helped some companies on their path to success. Great having everyone!