One thing I'm proud of is our client retention rate at Enflux. Once we get our foot in the door, almost no clients leave us. Here's why: Jelle Buth and I founded Enflux a year ago. The first few months were awkward: we were both cold pitching via email and LinkedIn. We mostly didn't know what to do exactly, but we pushed through it. At some point, we had enough clients to understand: Enflux is a vital business that will last. So we started preparations for the LOOONG journey. Over the next 9 months, we've put our full attention into a strong infrastructure setup and the team. We called our former tradeops colleagues we can trust: Evgeni Hristov, Dmitry Belaventsev, Justin Sid Montañez, and counting; trained and helped them feel confident enough to act independently. Not to mention our other partners: from BD Valentine Zlenko, Alex Lut, and Valerie Zlenko to marketing Farhad F., and others. This foundation now plays a vital role in our communication with clients: The infrastructure we've built nurtures our "as a service" market making model, which combined with our value-driven approach ensures the performance clients seek. So they naturally work with us long-term. On the acquisition side, we provide value upfront and display our commitment first. This comes in different forms: from a casual 2-week trial to more creative solutions like Hackathon rewards for winners to our 12-week Odyssey Grants program (selected startups get up to 3mo of covered market making, among other perks) All in all, we feel very confident offering 'service samples' The conversion is GREAT and there's no need for us to hold back on commitment. The whole process, step-by-step: - Identify potential clients and their needs. - Analyze their token stats (spread, depth, real volume estimate, etc.). Pitch if relevant, bounce if their markets are strong and healthy. - Establish contact and schedule a call. Offer a trial if relevant. - Develop a customized listing/trading strategy, including setups for both centralized and decentralized exchanges. - After signing the agreement, we assign a dedicated tradeops professional – a trader who ensures healthy markets and handles force majeures. - Conduct thorough technical preparations, such as API integrations, building connectors, other setups, etc. - Confirm and finalize the listing/trading strategies. Set up and share access to a live dashboard, where the client can track all trading metrics 24/7. Afterward, We jump on weekly calls to share updates and reports detailing the progress. Whenever we see interesting/unusual activity on their markets, we take a screenshot and provide context directly in the Telegram chat. We also support their marketing initiatives if they ask. That's only a brief summary. Choose transparency. Choose Enflux.
Valentin M.’s Post
More Relevant Posts
-
The most popular options bet on the Deribit exchange is calls with a strike price of BTC $100,000 - just saying. At the same time, the BTC/USDT liquidation heatmap suggests that over $10 billion of short positions concentrated in the $70,000 to $80,000 range will eventually be liquidated. What matters is how quickly and forcefully this situation progresses. Given enough momentum... who knows where the price will end up. The altcoin market appears to be waiting for a resolution.
-
-
- Bitcoin (BTC) and Ethereum (ETH) have surged 48% and 50% respectively in the first half of 2024, outperforming both equities and gold. - Q2 has been a mixed bag for altcoins. While they mirrored Bitcoin's gains in Q1, subsequent de-risking led to underperformance. A notable exception is the memecoin sector, which has exploded with fresh contenders soaring in value. - Stablecoins have seen robust growth, adding $29 billion in market cap so far this year, though Q2's $8.1 billion gain was more subdued than Q1's $20.6 billion surge. This reflects steady capital inflows into the crypto sector. - Q2's choppy market lacked distinct catalysts, leading to a resurgence of high correlations between Bitcoin and U.S. equities, reminiscent of 2022. Trading volumes, which peaked in March with a daily average of $8 billion, have since dwindled as prices have remained range-bound. Takeaways: - Bitcoin and Ethereum continue to outperform traditional assets. - Altcoins underperformed in Q2, except for the thriving memecoin sector. - Stablecoin growth indicates sustained capital inflows. - Q2's market was characterized by high correlations and subdued volumes. A quick comment on altcoins: I think altcoins might keep underperforming compared to other sectors, due to the funding and promotion structures in place: from VC syndicates taking all the upside on one side, to unreasoned incentive programs and retail-draining launch strategies on the other. Frederik Lund made a very insightful post about Binance Launchpad: https://lnkd.in/gfpjmqPn
-
Enflux is growing, and we're on the hunt for a Head of Business Development. We're looking for someone who knows the crypto space inside and out, has a knack for spotting potential partnerships, and isn't afraid to roll up their sleeves and get things done. Think you fit the bill?
-
ICP is a stellar example of the worst token dynamics ever. If your token chart resembles the one below, I've got some unfortunate news for you... Anton Golub and Jelle Buth provided insightful takes on how tokens launch at a high Fully Diluted Valuation (FDV), slowly bleed out as airdrop recipients sell, and then collapse as VCs unlock. This framework is fueling a 'down only' paradigm where prices plummet. There are two measures of token supply: > Circulating supply: tokens actively circulating. > Fully diluted supply the maximum number of tokens ever. Circulating supply increases over time until it equals the fully diluted supply. If team tokens are locked at Token Generation Event (TGE) and start vesting in month 12, they get added to the circulating supply. They were always part of the fully diluted supply. Market cap = circulating token supply * price Fully diluted valuation (FDV) = fully diluted supply * price Market cap is a measure of demand, while FDV is just a measure of supply; FDV increases as market cap increases because both metrics are based on the current market token price. However, market cap going up does not mean there is additional demand for those locked tokens. Holders of locked tokens may, in fact, be happy to sell at much lower prices. So FDV can be a wildly inaccurate metric of true network value. FDV probably doesn't matter much for retail unless they get caught holding the bag on an unlock. But FDV matters for VCs because they are the ones holding the locked tokens. The vast majority of protocols today raising from decent VCs have a one-year cliff and then vest over another 18-36 months. VCs should value assets at expected FDV in 3-4 years because that is a true reflection of what they could return to their LPs, but alas, that is not how this market is working. What is this current paradigm I talk about? 1/ Launch token at high FDV 2/ <20% token supply circulating 3/ No public token sale 4/ Large airdrop Maybe once the airdrop paradigm started, this was the natural way to boost the $ value of the airdrop without giving more tokens. VCs and teams can sell locked tokens, but I'm not sure there is that much demand for locked tokens. This, of course, is not always how these projects are being launched. L1s are quite different, for example. Let's look at NEAR. 20% circulating at launch, but the community sale immediately started unlocking, with 50% circulating 1 year in, at a $500-800M FDV out of the gate. They managed to go through it thanks to strong community and a solid base of token holders who have a relatively low cost basis. Thinking back to the ICP chart...do you think there's a strong community behind ICP? Or behind most tokens for that matter? Price increases can catalyze a real community/developer ecosystem. However, the reverse is also true and can be brutal. And it's token users who protect the system not just token holders.
-
-
Enflux is looking for a designer. Our first quest is to craft a pitch deck that will blow VCs, leads, and partners away (for a short while, we still need them conscious). If you're the one, you'll: - Transform complex ideas into structured & simple visuals. - Collaborate with the team to bring our vision to life. - Enjoy the flexibility of project-based work with a company that's shaping the future of crypto. 🔮 DM Farhad F. with your portfolio and a short note on why you're the perfect fit. #crypto #design #hiring #pitchdeck #marketmaker #designjobs
-
